LEVA-EU member Segway has been selected as shared mobility operator Qick’s solution partner, with its Segway Apex D110L to be deployed in the German cities of Münster, Kassel and Göttingen.
Segway will help Qick take on Germany, reportedly Europe’s largest e-scooter market, with Fluctuo reporting that three out of five of Europe’s top cities for electric scooter ridership are in Germany. In 2025, there were 22 million rides recorded in Berlin, 15 million in Hamburg, and 10 million in Frankfurt.
Segway’s Apex D110L to be rolled out in German cities
The e-scooter model, which will be deployed in Münster, Kassel and Göttingen, has a cutting-edge design to keep battery swapping low, with a range of 100 kilometres. Its fleet management system includes features including onboard geofencing and Segway’s Gen-3S IOT technology, for supporting Qick in finding its vehicles quickly and precisely. This will help the company ensure the vehicle deployment is balanced to sustain high demand levels and optimise fleet utilisation.
For reducing maintenance costs, the D110L has a waterproof rating of IPX7 for its key components, for protection in rainy conditions. It’s designed for high everyday use across cities, thanks to its PU-filled tyres and a reinforced aluminium stem.
The LEVA-EU member celebrates the special achievement of its E2 series of Ninebot Electric Kick Scooters reaching 1 million units sold. Driven by extensive R&D investment and user-focused engineering, the sales milestone highlights the significant presence of its kick scooters in the worldwide micromobility market.
Segway’s recent announcement, that its Ninebot E2 electric kick scooter series has surpassed one million units, represents the cumulative global shipments of the Ninebot E2, E2 II, E2 Plus, E2 Plus II, and E2 Pro models.
The achievement has been noted as a reflection of a broader shift in urban mobility patterns, with its electric scooters being increasingly selected for short-distance trips by more users.
According to Euromonitor International (Shanghai) Limited’s global sales value assessment of electric kickscooter brands, Segway Ninebot has been the leader for three consecutive years from 2023-2025, respectively. Overall, the brand has reportedly sold over 15 million scooters in total.
Segway’s Ninebot E2 series, designed for beginner riders in everyday mobility scenarios
Developed on extensive user insights, the E2 range was innovated with a specific focus on new riders entering the micromobility market. Its compact and portable models prioritise accessibility and rider confidence, with lightweight and durable frames, and stable handling to improve control. The E2’s sleek design has made it a popular, affordable and practical solution that has been easily integrated into user lifestyles for short commuting trips, as well as first- and last-mile connections to public transportation.
Optimising its hugely popular series for a new generation
Building on its user-focused insights, Segway’s Ninebot E3 series (launched last year) was designed to address a wider range of urban commuting riding scenarios. Significant upgrades consisted of a more powerful powertrain for optimised hill-climbing performance and expanded range, a lightweight aluminum-magnesium frame equipped with a quick-folding mechanism for enhanced portability, as well as a self-developed dual-elastomer suspension created to minimise road vibrations, for a more comfortable, stable, and natural riding experience.
Its Integrated Product Development (IPD) is a framework which combines research and development, design, manufacturing, and dynamic user feedback for formulating its product development.
The company continues to prioritise high investment in product and technology innovation, with the employment of over 2,000 engineers and increased R&D funding, which reached USD 174 (EUR 148) million last year, reported by Segway as a 51% year-on-year increase.
The core of Segway’s electric portfolio technology includes proprietary platforms: SegRide™ Riding Safety and Smart Assist Technologies, SegRange™ High-Efficiency Long-Range Technologies, and SegSmart™ Smart Interaction Technologies.
Further innovations it has developed for other mobility categories include, its TurboTuned™ which optimises e-bike battery efficiency and motor performance. For e-mopeds, it innovated Self-Balancing Technology 2.0 for balance assistance, reinforcing the company’s multi-category technology leadership.
In 2025, the company’s internal laboratories received accreditations from TÜV Rheinland and Bureau Veritas, solidifying its rigorous standards.
Segway’s user-centric strategy has generated significant commercial returns, with a reported USD 2.98 (EUR 2.5) billion in 2025, a 49.9% year-over-year increase. The same year, the company reported sales of over 5.55 million of its vehicles being sold globally, including e-scooters, e-bikes and e-mopeds.
Increasing worldwide presence and long term vision
With its presence in over 160 countries and regions, the micromobility provider commits to keeping user value at the forefront of its vision for developing green and smart mobility solutions for innovative personal transportation.
The LEVA-EU member, which has long been recognised for its self-balancing personal transporters and shared micromobility solutions, is accelerating its expansion into the global e-bike and speed pedelec market.
At the CES Show in Las Vegas, Bike Europe interviewed Nick Howe, head of e-bike worldwide at Segway, who stated that the company’s strategy extends far beyond simply introducing new bicycle products.
“Our ambition goes well beyond launching new models,” Howe said, pointing to Segway’s intention to bring proven automotive and powered two-wheeler technologies into the cycling industry.
“Segway is a transportation company. People don’t always realise how deep our experience is in shared mobility and powered two-wheelers.” Howe emphasised that this deep expertise is now shaping the brand’s evolving e-bike and speed pedelec direction.
Retail-first distribution with Europe as a strong focus
Segway has outlined a clear competitive approach centred on specialist retail. “We are 100% committed to the bike shop model globally,” Howe stated, emphasising the role of local dealers not only for sales, but also for service, education and building long-term trust.
The company’s initial commercial focus remains on the United States, where Segway expects its strong brand awareness to translate quickly into market volume. However, interest from European retailers at CES could push forward plans originally targeted for 2027. Segway notes that its systems have been designed from the outset to meet both US and European regulatory requirements.
Vertical integration at the core
A defining pillar of Segway’s e-bike strategy is vertical integration. Rather than relying on external drivetrain suppliers, Segway develops its own motors, controllers, electronic systems and software, collaborating only where industrially necessary, such as battery cell production.
“We don’t go to a drivetrain supplier and customise a bike to their system,” Howe explained. “We develop a system ourselves and then build the bike around it.”
This approach allows tighter hardware-software integration, faster development cycles and stronger cost control, while also enabling the adoption of automotive-grade sensors and algorithms.
Two models showcasing one philosophy
Segway’s latest line-up signals its transition into volume-ready products with two distinct models. The Myon targets the urban mid-market, featuring a proprietary 500 W motor, a 717 Wh battery, up to 130 km of range and 85 Nm of torque. Gyroscopic sensors derived from Segway’s self-balancing technology support efficiency and optimised power delivery.
The Muxi, inspired by cruiser and Dutch commuter designs, incorporates a direct-drive rear motor adapted from scooter technology (500 W, 80 Nm). This enables uncommon e-bike features such as traction control, regenerative braking and hill-start assist.
Safety, automation and accessibility
Segway is positioning safety and automation as key differentiators. “Features such as the connected ‘Airlock’ system featuring automatic unlocking, alarms, GPS tracking, remote immobilization and Apple Find My compatibility, reinforce the automotive parallel,” Howe said.
“Our message is consistent: advanced technology does not have to mean unreachable prices,” Howe concluded, highlighting Segway’s ambition to reset expectations in the mid-range e-bike and speed pedelec segment through scale, vertical integration and cross-sector expertise.
The LEVA-EU member’s sustainability credentials include increasingly using greener and recyclable materials in its production, and its shared e-scooters receiving Life Cycle Assessment (LCA) Verification Statements from leading international testing certification organisation TÜV SÜD.
The LCA is an analysis that assesses a product’s impact on the environment, based on its raw material, manufacturing and distribution stages. Segway has long been committed to understanding and refining its products before these LCA assessments. But the LCA expands further on Segway’s environmental impact from raw material extraction, a stage which was believed to be the largest contributor to its Product Carbon Footprint.
It has been confirmed that the latest Segway model to receive an LCA accreditation is one of Segway’s newest shared e-scooter models, the D110, which has achieved the ISO 14040 and 14044 international standards for life cycle assessment.
Yao Yao, Strategic Product Manager of Segway-Ninebot’s Commercial Mobility Business Division said the following about this achievement:
“The Apex D110 shared e-scooter highlights our commitment to combining technological innovation with environmental consideration, providing solutions that address both operational needs and the Sustainable Development Goals,”
The D110’s success follows that of Segway’s Max Plus X and Max S90L models, which were the first shared e-scooters in the world to receive LCA Verification Statements in 2023.
The Global Warming impact category
The raw material, manufacturing and distribution stages for an LCA Verification Statement are measured by 18 focused impact categories, including Global Warming, Stratospheric Ozone Depletion, Mineral Resource Scarcity, and Human Carcinogenic Toxicity.
One of the most influential data points of the LCA is the Global Warming Impact category.
For this category the D110’s total carbon emissions was analysed to be 368 kg CO2-eq, with 97.72% being accounted for by the raw material stage, 1.42% for manufacturing, and 2.38% for distribution.
The Segway’s S90L e-scooter’s raw material stage accounted for 97.72% of its total carbon emissions. This testifies that Segway managed to reduce the contribution of this stage with its newest D110 model, which has fewer emissions from its raw materials. Segway has achieved this reduction through its in-house design by using increasing quantities of recycled metals and plastics, such as Polycarbonate & Acrylonitrile Butadiene Styrene (PC-ABS) and Polypropylene.
Segway’s commitment to reducing its raw material emissions further
The manufacturer is now aiming to directly target the use of raw materials that bring significant carbon emissions from their extraction.
While it’s doing this, it will also focus on using more sustainable raw materials across its entire product range with the incorporation of more recycled metals and plastics. It is already making great strides on this, with one of its products having over half of its plastic weight being made from recycled plastics, and 41% of its total metal weight comprising of recycled metal.
Segway has stated that, by incorporating recycled materials into its shared e-scooter models, it has showcased its ability to maintain high-quality performance while aiming to achieve an environmentally-conscious lifecycle.
It is also prioritising greener energy usage in many parts of its raw material stage, for example, relying on electricity sourced from renewable resources.
Increasing sustainability further
Looking ahead, Segway is aiming to continue increasing its use of recycled materials in more electric scooter and bike models to decrease its reliance on virgin resources and reduce its environmental footprint. It will also examine how it can further reduce emissions over its supply chain to minimise environmental impact from its manufacturing and distribution stages, as well as actively encourage its suppliers to do the same.
As it reinforces its environmental management policies, Segway aims to lead by example by advancing its production methods and advocating for similar proactive climate action with its clientele and the whole industry.
Zag Daily recently published its 2nd annual edition of its Zag List, which included key personnel from LEVA-EU members Skarper and Segway who have been recognised among 100 trailblazers making a significant difference in advancing the transition to safer, cleaner and more connected transportation worldwide in 2025.
The Zag List is a compilation that recognises 100 figures driving a transition toward sustainable global mobility, with Ean Brown, Co-Founder and CEO of Skarper and Jasper Luan, Product Director of Segway, recognised for their efforts.
Ean Brown from Skarper co-developed a conversion kit that can quickly transform any conventional bike into an e-bike, with the innovation being crowned a Eurobike winner, and receiving over EUR 14 million in funding.
As the Product Director of Segway’s Commercial Mobility Business Division, Jasper Luan has been in charge of powering some of the largest fleets in micromobility, which includes providing e-scooter fleets in Oslo and e-bike fleets in Paris.
In Paris, the majority of the 18,000 shared e-bike fleet is provided by LEVA-EU member Segway, with different models deployed by two of the three operators, offering a choice for riders of varying ages, physical abilities, and for diverse trip purposes.
Operators Dott, Voi and Lime were selected to provide the French capital’s shared e-bike services for a four-year term from 1 October 2025, providing the city with key public micromobility options, following the ban of shared e-scooters in 2023. Segway has worked closely with both Dott and Voi on developing specific e-bike models tailored to the Paris streets and its riders, and spoke to Zag Daily about the partnerships.
A collaborative approach
The Paris e-bike fleets of both Dott and Voi are provided by Segway, and the models are the result of extensive cooperative design and R&D between Segway as vehicle solution provider, and the individual operating companies.
Nicolas Gorse, Chief Business Officer at Dott, says: “The vehicle is absolutely central to the quality of service we deliver, and hence our profitability. The right design can extend vehicle lifespan, reduce maintenance needs, and optimise efficiency. All of these factors have a direct impact on our bottom line, so we place a strong emphasis on the vehicles we select and the partners we work with.”
The Dott model which has been deployed on Paris streets is the Urban B200, which underwent months of testing in the city, enabling Segway and Dott to launch an e-bike tailored to local riding behaviour and rider habits.
Gorse added, “We’re particularly grateful that we had the opportunity to co-develop the Urban B200 to this extent and to fully tailor it to the needs of our users. Working in true collaboration with providers is a real chance for our industry to raise the bar and deliver better experiences for riders.”
Durability and reliability are key
Zack Yan, Vice General Manager of the Commercial Mobility Business Division at Segway, spoke of the learnings from the company’s past operations in Paris. “It became evident that vehicle features must go beyond delivering good rides – they must endure long usage, require minimal maintenance, support swappable components, and be efficiently serviceable.”
The Urban B200 used by Dott is equipped with a 918Wh battery, providing up to 120 km of range per charge. Gorse highlighted that, from an operator’s point of view, important attributes such as long-lasting batteries, a strong frame, minimised maintenance and comfortable features are “all contributing to a lower total cost of ownership. In a city like Paris, where demand is high and reliability is key, durability, longer battery range and improved energy efficiency translates into higher fleet availability, more rides per vehicle, better “end of ride” feedback from users and better unit economics.”
Operator Voi has chosen the Urban A200P model, which has also been specifically tailored with Segway. Durable features include a swappable IPX7 waterproof battery, puncture-free tyres, and a wheel locking system for enhanced theft protection. For user convenience, features include a multifunctional dashboard and wireless phone charging, while the Urban B200 carries user-friendly features such as a torque sensor providing smooth pedalling, phone holders, and versatile open-design baskets.
Tried and tested
The most recent deployment in Paris is not Segway’s first activity in the city. During the 2024 Olympic Games, Dott rolled out a fleet of 15,000 e-bikes, all supplied by Segway. Over the course of the sporting event, over one million rides were recorded. Yan says, “Paris runs one of the largest shared micromobility operations in Europe,” says Yan. “With millions of residents and tourists, the city offers unmatched visibility and usage levels, making it a strategic showcase market for e-bike providers.”
Segway also has also gained solid experience from Oslo, where it provides 67% of the fleet of 16,000 e-scooters through operators Voi and Ryde. Yan says, “Powering a large fleet in Oslo means constantly optimising for operational efficiency: easy maintenance, long battery life, and minimising service disruptions.”
It has implemented a robust feedback system, enabling it to tackle operators’ pain points and to fine-tune vehicle engineering, service support and operations in a proactive and timely manner.
Versatility of approach
Yan spoke of Segway’s strategy in offering multiple products for single locations. “By offering a diversified product portfolio within a single city, we’re empowering operators to better serve a broader spectrum of users – riders of different ages, physical abilities, and trip purposes.”
Reflecting on Paris as an e-bike only city when it comes to shared mobility, he highlighted the significance of its approach to sustainable mobility elsewhere. “From a broader perspective, Paris provides a real-world proving ground for what a high-volume, e-bike-first city looks like. The insights gained here not only benefit our deployments in Paris, but also inform our global e-bike strategy – strengthening our position as a go-to vehicle solution provider for cities prioritising sustainable, bike-centric mobility.”
The LEVA-EU member has introduced its latest addition to the electric mobility market, a rugged e-bike that blurs the line between a bicycle and motorbike. Boasting a top speed of approximately 56 km per hour and a maximum range of 180 miles with dual batteries, Segway’s Xyber is designed to serve both as a potential car alternative for commuters and as an adventurous off-road vehicle.
Weighing in at 138 pounds (62.5kg), the Xyber is equipped with an aluminum frame that’s capable of supporting riders up to 400 pounds (181kg). Its suspension system includes 110mm dual-crown front forks and a 100mm adjustable rear shock, while its braking is handled by four-piston hydraulic brakes in front and dual-piston brakes in the rear.
The bike provides an estimated 90 km range from a single battery, with an option to double the capacity through the purchase of a second unit for approximately 851 euros. With both batteries installed, the Xyber delivers 175Nm of peak torque, compared with 120Nm on a single battery.
Technological features help the Xyber distinguish itself in the electric mobility market. The 2.4-inch color display offers navigation, music controls, and ride data, with brightness up to 1,400 nits for visibility in daylight. The system is integrated with the Segway Mobility app, which enables software updates, GPS tracking, remote locking and unlocking via Bluetooth, and even compatibility with Apple’s Find My network. Some services such as theft alerts and remote power-on, require approximately €51 for an annual subscription after the first year.
In terms of ride performance, the Xyber offers the three throttle modes of Eco, Sport, and Race, alongside pedal assist. Riders report that the bike’s strength lies in its throttle-driven operation, where acceleration is smooth, quiet, and powerful. The pedal assist function, by contrast, is considered less effective and impractical given the bike’s weight. Despite this limitation, the Xyber is praised for its speed, handling, and comfort, aided by dual shocks that mitigate the firm seat’s stiffness.
With an approximate retail price of €2,811, PC Mag recommends the Segway Xyber as one of the most advanced choices available for riders interested in high-performance off-road adventures with integrated smart features. The full article about the new Segway Xber can be accessed on PC Mag.
The Xyber’s product page can be accessed on Segway’s website.
LEVA-EU member Segway made a bold statement at this year’s Micromobility Europe conference, unveiling its latest designs in shared mobility that incorporate AI technology, sustainability, and modularity. The two-day event, held in Brussels, Belgium, on June 17-18, brought together thousands of city leaders, startups, and investors to explore the future of urban transportation.
Launch of Segway’s first AI-powered e-bike
Returning to the Micromobility Europe showroom, Segway introduced the B200, its first shared e-bike that has been equipped with artificial intelligence. Building on the company’s Segway Pilot Lite AI box, launched at last year’s conference, the B200 integrates advanced safety features such as pedestrian and sidewalk detection, lane monitoring, and a newly introduced Blind Spot Detection (BSD) system.
“Both versions of the Segway Pilot Lite share the same purpose – to enhance safety and operational efficiency through advanced AI technologies,” said Zack Yan, Vice General Manager at Segway, in a statement to industry publication Zag Daily.
The B200’s BSD system delivers real-time obstacle alerts using dashboard indicators and audible warnings, offering nearly 300 degrees of safety coverage. This feature, combined with a dual-core CPU, wide-angle lens, and 8GB of eMMC storage, aims to set new benchmarks for rider safety in the micromobility sector.
Advancing sustainability through recycling
Segway also took the opportunity to spotlight its sustainability initiatives, showcasing its use of recycled metals and plastics in vehicle manufacturing. The company has previously received Life Cycle Assessment (LCA) Verification Statements from TÜV SÜD for models including the Max S90L and Max Plus X, the first shared e-scooters globally to earn such recognition.
“This is the first time we showcase the direct recycling process in such a detailed way,” Yan explained. “Our intention is not to position ourselves as the sole leaders, but rather to share our journey and experiences openly. We believe that sustainability is a collective effort, and by demonstrating our approach, we aim to contribute to the broader conversation within the micromobility industry. Through partnerships, collaborations, and open dialogue, we hope to create a ripple effect that encourages the entire micromobility industry to prioritize sustainability.”
According to Segway, the use of reclaimed materials significantly reduces carbon emissions, particularly during the raw material extraction phase, which is typically the most polluting stage of production.
Embracing modularity for fleet efficiency
In addition to AI and environmental advancements, Segway revealed its new Modular Design concept. The system allows for interchangeable components—such as dashboards, handlebars, and stems across different vehicle models, enabling fleet operators to customise and upgrade their fleets with greater ease.
“Customisation is a fundamental contributor to success in the shared micromobility industry, which enables operators to tailor their fleets according to different regulations and rider preferences,” said Yan. Modular designs also enable operators to extend vehicle life-cycles and reduce operational costs.
With this holistic showcase, Segway underlined its commitment to shaping a smarter, safer, and more sustainable micromobility future. “This year’s Micromobility Europe conference is a very important milestone for Segway,” Yan concluded, “showcasing our product methodologies, business strategies, and our vision for the shared micromobility industry ecosystem.”
Segway has officially announced the launch of its latest electric scooter, the Ninebot Max G3, bringing significant upgrades in speed, technology, and performance.
As part of Segway’s well-regarded Max series, the G3 aims to enhance the urban commuting experience with advanced features and improved ride stability.
Enhanced speed and performance
The Ninebot Max G3 boasts a top speed of 28 mph (45 km/h), a notable increase from the previous Max G2’s 22 mph (35 km/h) limit. This boost in speed is powered by a 2,000-watt motor, which allows the scooter to accelerate from 0 to 15 mph (25 km/h) in just 2.4 seconds. With an impressive range of 50 miles (80 km) per charge, Segway’s proprietary efficiency system, SegRange, optimizes battery usage for extended travel. The 597 Wh battery can be fully recharged in 3.5 hours, with an optional fast charger reducing the charge time to 2.5 hours.
Stability and safety features
Given the increased speed, Segway has integrated advanced stability and safety measures into the Max G3. The scooter features dual hydraulic suspension for improved shock absorption and ride smoothness. Additionally, the new SegRide stability enhancement system ensures a controlled and balanced ride, particularly at higher speeds.
Braking and traction have also been upgraded, with Segway Dynamic Traction Control improving grip on various surfaces. The Max G3 is equipped with dual-piston disc brakes on both the front and rear wheels, supplemented by an anti-lock braking system (ABS) for safer, more controlled stops. While ABS is commonly seen in motorcycles and high-end e-bikes, its inclusion in an electric scooter marks a significant advancement in safety technology.
Smart technology integration
Segway has incorporated a suite of smart features into the Ninebot Max G3 to enhance user convenience. A new 2.4-inch TFT smart display provides turn-by-turn navigation, real-time ride statistics, and notifications for incoming calls. The scooter also includes AirLock autonomous unlocking, enabling users to lock and unlock the vehicle via their smartphone without requiring a physical key. Additionally, Apple Find My compatibility allows users to track their scooter in case of theft or misplacement.
Advanced lighting system
Segway has taken lighting to a new level with the Ninebot Max G3. The scooter features a 360-degree lighting system, including an automatic headlight that is three times brighter than previous models. Underglow lighting and synchronized turn signals further enhance visibility and safety while adding a stylish, modern aesthetic.
An exciting 2025 for Segway and its Max series
With the Ninebot Max G3, Segway continues to push the boundaries of electric scooter technology. Offering increased speed, cutting-edge safety features, and smart connectivity, the G3 positions itself as a top contender for urban commuters seeking a high-performance and technologically advanced ride. As pre-orders open, the latest addition to the Max series is set to redefine the standards for electric scooters in 2025.
