Stromer wins Red Dot Award: Best of the Best 2023 for outstanding design quality

427 days ago

3 minutes

Stromer has been awarded the Red Dot Award: Best of the Best 2023 in the Product Design category for the design quality of the Stromer flagship ST7.

The Red Dot: Best of the Best is the most coveted prize of the competition and is only awarded to leading designs. This award for design quality confirms Stromer’s competence in design-oriented product development. The Swiss manufacturer of e-bikes is honored to be a winner of the world’s most renowned design competition.


Aesthetically pleasing, functional, smart or innovative – every year the Red Dot Jury rewards products with exceptional design quality with the Red Dot Award: Product Design. The Red Dot label is internationally known as one of the most coveted quality seals for good design. In 2023, the submitted products from 60 countries in 51 competition categories were judged by 43 internationally recognized, independent judges. The products did not compete with each other, but were individually evaluated.


Stromer speed pedelecs are shaping the future of urban mobility – for everyday commuting with more riding pleasure, efficiency and quality of life. Stromer has set itself the goal of developing the best speed pedelecs in the world and making people enthusiastic about using them every day. The Stromer Community is very active. More than 80,000 people worldwide ride a Stromer on their way to work, to the shop or in their spare time. In total, more than 390 million kilometers have been covered with a Stromer.


The ST7 combines cutting-edge technology and high-end components in an unparalleled speed pedelec in its unique, integrated design. With its 1440 Wh powerful battery, a range of up to 260 km and the electric Pinion Smart.Shift shifting, Stromer’s flagship once again raises the bar in the speed pedelec market. Thanks to the 12-speed C1.Pinion-Smart.Shift drive with robust Gates Carbon belt, the ST7 is particularly durable and easy to maintain. The new rear-wheel motor (940 W / 52 Nm) supports powerfully, dynamically and silently up to 45 km/h.


The Red Dot Design Award is one of the largest design competitions in the world. Participants can register for three Red Dot Award disciplines: Product Design, Red Dot Award: Brands & Communication Design, and Red Dot Award: Design Concept Products, brands and communication projects, prototypes and design concepts. For each award, a jury convenes annually to review the entries individually and then decide which entry will be awarded.


Founded in 2009 and based in Oberwangen, Switzerland, the company is shaping the future of mobility with its Speed Pedelecs. myStromer AG produces all its e-bikes at the Oberwangen site and is the market leader in the Speed Pedelec category (fast e-bikes > 45 km/h). The company employs around 140 people, has two subsidiaries (USA and Netherlands) and sells its S-Pedelecs in 23 countries. Since 2021, the Spanish brand Desiknio has enhanced its product range with high-quality urban bikes (25 km/h). With its high-end products, Stromer offers commuters a contemporary mobility solution. This can be confirmed by the > 390 million kilometers traveled on Stromers. Stromer is #HereToChange. www.stromerbike.co


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