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MAHLE SmartBike Systems partners with ZyroFisher to expand its partner network

498 days ago

3 minutes

LEVA-EU member MAHLE SmartBike Systems, leader of the lightest and most compact drive systems for eBikes, has announced a strategic partnership with ZyroFisher, a major provider of aftermarket and warranty services for the cycling industry. This partnership is a key step in MAHLE’s goal to expand its partner network to more regions in the coming months.

As the exclusive aftermarket distributor for MAHLE SmartBike Systems in the UK and Ireland as well as in France, through its subsidiary Royal Velo France, this collaboration is part of MAHLE’s strategy to improve customer service for their eBike components, which can be found in more than 60 leading industry brands. It will allow MAHLE to expand the reach of their innovative systems and will improve efficiency, providing aftermarket distribution support.

MAHLE SmartBike Systems’ portfolio has grown exceptionally in recent years and currently, some of the most technologically advanced electric bicycles on the market worldwide are equipped with one of our systems, X20 and X35+, beside accessories such as Range Extenders, PulsarOne and eShifters.

The partnership with ZyroFisher will allow MAHLE SmartBike Systems to expand the reach of its innovative systems and will improve efficiency within the value chain, providing top-notch aftermarket distribution support.

With a strong commitment to innovation and technology for the design and development of the most compact, light, and smart drive systems for eBikes, MAHLE SmartBike Systems by partnering with ZyroFisher can further solidify its position as a leader in the eBike market and bring its innovative solutions to even more riders around the world.

About MAHLE SmartBike Systems:
MAHLE SmartBike systems is the leading supplier of hardware and software solutions behind some of the most innovative eBikes in the world. Its innovative solutions are guided by continuous dialog between the bicycle brands, dealers, and riders. Headquartered in Palencia (Spain), MAHLE SmartBike Systems is the subsidiary of MAHLE Group, leading international supplier to the automotive industry. commitment to innovation and technology for the design and development of the most compact, light, and smart drive systems for eBikes, MAHLE SmartBike Systems by partnering with ZyroFisher can further solidify its position as a leader in the eBike market and bring its innovative solutions to even more riders around the world.

About ZyroFisher:
ZyroFisher is a leading distributor of brands into the cycling market in the UK. They enable brands to reach their full potential, offering a complete end-to-end service to connect with the end consumer, as well as offering warranty services. Representing some of the most well-known brands in the industry they are based on a state-of-the-art 100,000 sq ft warehouse in the Northeast of England.

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