Product PR Manager, Vanmoof – Amsterdam (NL)


About the job

We’re an innovative e-bike company on the lookout for a hands-on Product PR Manager to bring worldwide coverage of our game-changing e-bikes to the next level. Are you ready to join our global team of inventors, riders and go-getters? Then keep on reading…

So what will be your roles and responsibilities? As our Product PR Manager you’ll shape our product PR strategy – leading the rollout of reviews, product features and PR campaigns across all our key markets. You’ll know our industry-leading product inside out and be instrumental in shaping product launches and press review strategies. You’ll develop and execute various projects and partnerships with the goal to grow VanMoof’s international reputation and get the next billion on bikes. You’ll be joining our Marketing team, as well as working closely with our Research and Development (R&D) team and external agencies to drive forward our vision.

Sound like a perfect fit? Apply now.

What You’ll Do

  • You’ll shape our Product PR strategy and activities calendar based on our current products and future product launches.
  • You’ll play a leading role in upcoming product launches – striving to make an impact.
  • You’ll facilitate regular press reviews across our key markets with the goal of growing our brand and product reputation globally.
  • You’ll deliver on brand metrics in order to make VanMoof the breakthrough leader in the category.
  • You’ll be challenged to shape and determine how we grow the visibility and positive perception of our product in our next growth phase.
  • You’ll build a strong network of relevant ambassadors, press, VIP’s, both local and global communities, and other PR stakeholders.
  • You’ll be the eyes and ears in the field – never missing to flag interesting stories and recognize fresh opportunities.

What You’ll Bring

  • You will have at least five years of relevant experience working in PR, preferably within the product PR space.
  • You have an entrepreneurial spirit, and excellent project management skills.
  • You have an eye for the next big thing and you know exactly how to get projects off the ground.
  • You have excellent English language skills, both written and spoken – bonus points for other languages.
  • You’ll be flexible and have availability to travel internationally on occasion.

What You’ll Get

  • 26 paid holiday days for you to unwind
  • Your very own VanMoof bike (lend-lease)
  • Pension plan with Doenpensioen a.s.r
  • Laptop, screens, and software tools
  • Insider experience in a rapidly-growing international company
  • Healthy lunch provided when in the office
  • Special snacks, tasty coffee (and lots of tea) when in the office
  • Weekly bootcamp, weekly yoga, OneFit discount, and ClassPass credits
  • Discount on Dutch health insurance

About Us

We’re obsessed with cities. So are our bikes. Truly city-proof, they shrink long commutes, scare off bike thieves, and amplify your pedal power. We made it our mission to get the next billion on bikes. Join us on this journey.

Job descriptions are difficult to interpret. We understand you might not tick all the above boxes. The truth is, we don’t either. If you’re feeling butterflies about our upcoming challenges, we encourage you to apply now.

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