Business Development Manager, LAKA – Berlin (DE)


About the job

We exist to rewrite the rules of insurance so it’s something people stand with, not against.

Our story began in 2017 when we set out to transform bicycle insurance by connecting passionate cyclists all over the UK to form a collective and protect their bikes. A better model for insurance was born.

Fast forward to today and we’ve:

  • Been awarded Best Cycle Insurance Provider (for 3 years in a row)
  • Expanded to commercial business and quickly become leaders in last-mile insurance
  • Launched into new territories and now rolling-out across Europe
  • Captured the enthusiast cyclist market and expanded across all cycling segments
  • Opened offices in London, Bristol, Amsterdam and have enabled remote working

Help us change an outdated industry…

We’re growing real fast on our path to make the Laka collective model the industry standard and we’re expanding across segments, products, and territories. We’re looking for innovative, bold and brave minds to help us build the world’s best insurance company.

About The Role

As a Business Development Manager you’ll find new B2B and B2B2C opportunities for Laka across Germany. This is a pivotal role to continue Laka’s commercial success and accelerate our sales growth. Based in Germany, and reporting to the Head of Sales and Business development, you’ll be a key part of our Sales & Marketing team and will work closely with sales and marketing teams in the Netherlands and the UK.

As a Business Development Manager, you’ll:

  • Leverage your existing network of contacts in Laka’s growth areas (i.e. mobility sector) within the German market in order to win new accounts
  • Be responsible for lead generation, large pitches and commercial acquisition in Germany
  • Structure and negotiate business and technical terms to close deals with strategic partners
  • Spend time building valuable relationships, both with key accounts and also other contacts within the markets
  • Switch between larger and smaller activities – working within a scale-up means you’ll be involved in a wide variety of activities
  • Quickly build strong knowledge of the insurance industry and gain any qualifications required
  • Travel as required to source and win commercial clients


You’ll be successful by:

  • Having between 5-10 years experience in a sales or business development role with international budget / P&L ownership and CRM reporting experience
  • Being passionate, energetic, and a real positive team player
  • Having strong, demonstrable sales experience Internationally or across multiple European territories, with the ability to close quickly and network successfully
  • Ideally having experience in sales within Financial Services, Fintech and/or a regulated environment (or highly scalable tech environments)
  • Demonstrating previous experience of implementing creative solutions that create powerful partnerships
  • Having sufficient technical knowledge and being familiar with APIs
  • Having the ability to prioritise, manage stakeholders, collaborate well and communicate with different groups of people, both internally and externally
  • Being fluent in written and spoken German & English (essential)

Location: the successful candidate for this role will be based in Germany.


At Laka, we’re passionate about building a culture that cares for our people as much as we care for our customers. Our benefits package currently includes:

  • A remote-first, flexible working environment, built on trust and autonomy
  • Commission-based pay structure, based on performance
  • Share options – we want everyone to have a stake in our success
  • 25 days annual leave, with the option to take more if you need it
  • €220 contribution to your home working set up
  • €550 annual personal development allowance
  • Retail discounts programme, provided through CharlieHR Perks at Work
  • €10 monthly Laka credit – for all you bike enthusiasts
  • Wellbeing and mental health support, via Spill
  • Access to co-working office spaces, with fun social events, including paid-for weekly team lunches & offsites

To find out more about what it’s like to work at Laka, visit our careers page here.

Our customer collective is broad and inclusive, and we’d like our own people to be too. We continuously strive to build a diverse team from all backgrounds as we believe that varied experiences and perspectives makes the Laka collective even stronger. If you’d like to request a reasonable adjustment as part of our application or assessment process, please let us know by emailing

Campaign success

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Member profile

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