CAKE wins Good Design Award for the Ösa
1374 days ago
2 minutes
LEVA-EU member CAKE, the Swedish manufacturer of lightweight electric performance motorcycles, has won the prestigious Chicago Athenaeum’s 2020 GOOD DESIGN Award for the Ösa electric motorcycle.
Founded in Chicago in 1950 by Eero Saarinen and Charles and Ray Eames, GOOD DESIGN remains the oldest and the world’s most recognized program for design excellence worldwide. The 70th GOOD DESIGN jury made selections from over 48 nations worthy of the GOOD DESIGN Award for their Design Excellence. GOOD DESIGN represents the world’s critical mass of the design and manufacturing industry representing the best consumer design ranging from the ‘spoon to the city’ for sustainability, superior design, and unparalleled function.
“Being acknowledged and rewarded by The Chicago Athenaeum is truly inspiring and energetic. This will charge us up as a team and moving forward at an even higher pace,” says Stefan Ytterborn, CEO & Founder of CAKE.
CAKE’s motorcycles are built with a purpose to inspire people to contribute to speeding up the journey towards a zero-emission society by combining excitement and responsibility. Apart from being a light, clean, and quiet electric motorcycle, the Ösa is derived from the diversity of work and differentiated needs of the customer. What to bring and what to carry varies greatly between the office worker and the craftsman, and the roads toward the destination include highways and trails and everything in between. As a result, CAKE’s solution was to build an electric and modular utility commuter vehicle that serves a wider range of riders with off-road capabilities.
Heavily influenced by the workbench, the Ösa design features a large gray bar extending out from underneath the seat. This uni-bar, modular, clamp-on system serves as the heart of the Ösa, allowing users to attach baskets, bags, tools, and more to create over 1,000 different possible configurations. It also features a powerful battery with multiple outlets, meaning the Ösa doubles as a power station on wheels, enabling the rider to be completely independent, off-the-grid.
To learn more about the 2020 GOOD DESIGN Award winners, visit good-designawards.com/winners/.
Annick Roetynck
Annick is the Manager of LEVA-EU, with decades of experience in two-wheeled and light electric mobility.
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