Tag Archive: Qwic

  1. QWIC strengthens sales position in Germany

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    Dutch LEVA-EU member e-bike brand QWIC is strengthening its sales position in Germany by entering into a partnership with the E-motion E-bike Expert Group. Dealers in the dealer network of the E-motion Group are specialized in electric bicycles and only carry e-bike types and brands of the highest quality and reliability. QWIC is known for its qualitatively and innovatively designed e-bikes.

    The collaboration between E-motion and QWIC started in April. The quality of the QWIC e-bikes was decisive for E-motion to enter into the partnership. The good availability of QWIC e-bikes and the fact that only QWIC employees are the point of contact for service have also contributed to this.

    In addition, a convincing argument was that the dealer can always respond to the wishes of the customer and reorder e-bikes according to individual needs via the QWIC Dealer portal and without shipping costs. The high quality and durable components of the bicycles, as well as the design and the very comfortable riding characteristics, convinced E-motion.

    “I am very pleased that we have again secured an important strategic partner with the E-motion E-bike Expert Group and its e-bike experts to make the QWIC brand accessible to customers throughout Germany and to strengthen the specialized trade”, says Rasched Abu-Isbeih, Sales Manager, QWIC Germany.

    Since 2009, the E-motion E-bike Expert Group has been an independent association of economically independent specialist dealers specializing in electric bicycles. The network currently consists of 75 e-bike expert shops in Germany, Austria and Switzerland.

  2. QWIC, Bafang and Enviolo to provide a fully integrated cycling experience

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    Source: Enviolo

    Enviolo and LEVA-EU member Bafang have successfully completed the integration of Enviolo’s AUTOMATiQ control units into Bafang’s drivetrain system and display unit. The new firmware integration allows the cyclist to change all bike and ride settings such as the cadence setpoint or calibrate Enviolo’s AUTOMATiQ interface through the Bafang system. This provides a fully integrated user experience as all settings can be changed through one display control unit resulting in a clean handlebar. Additional LEVA-EU member QWIC will be the first bicycle company to launch e-bikes with the Enviolo and Bafang integration.

    Billy van den Ende, Director of Brand Experience at Enviolo: “Our goal is to get people out of the car and onto a bike but we need to build great bikes to be able to achieve this goal. We believe that by offering a fully integrated user experience we are creating a safer and more pleasurable ride experience. Bafang is one of the leading manufacturers of complete e-drive systems and it only makes sense for us to integrate the Enviolo AUTOMATiQ systems with Bafang’s motor system. QWIC is a long-term Enviolo partner and we are very proud to have this new technology on QWIC’S innovative Premium i Auto model.”

    Jos Schutte, Technical Innovation Lead at QWIC: “With every generation of e-bikes we work on making them smarter and better. But “smarter” should not, of course, mean that the bike becomes more complicated. On the contrary, we strive to make cycling itself as enticing as possible. The cooperation between Enviolo, Bafang and QWIC allows us to improve the cycling experience for the user. A big benefit of the QWIC Premium i Auto model is that it’s now possible to change desired cadence setpoint of Enviolo AUTOMATiQ through the Bafang display, eliminating any need for extra controllers and ensuring a clean handlebar.

    Joe Jiang, Marketing & Sales Director at Bafang: “Bafang and Enviolo are two pioneering companies in the e-bike drive world that have built up an excellent reputation in recent years. Therefore, it was only a matter of time for both companies to work closely on new projects together. Bafang has found Enviolo to be an ideal partner. Together we provide the right concept and the right, future-oriented product to meet the existing and future demands and requirements of the bicycle industry. Both companies are enormously innovation-driven and are therefore looking forward to a new, inspiring, processive and forward-looking projects that are oriented towards the customer and meet their needs.”

  3. Amy Paillot new Marketing Lead at QWIC

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    E-bike brand QWIC appointed Amy Paillot as their new Marketing Lead. With the appointment of Paillot, QWIC shifts even more from a retail-oriented brand to a consumer-oriented brand. QWIC aims to increase brand awareness and to become a preferred brand for consumers. With previous positions in marketing and business development in various industries, Paillot brings a lot of experience to the QWIC marketing team.

    Amy has her roots in France but has also worked in South America, the US and she is now based in Amsterdam. At her most recent job, she was leading the Regional Marketing team of stroller company Joolz in Amsterdam. At Joolz she was leading the team in charge of all the marketing activations in 40 countries.

    Within QWIC the focus will be on strengthening the QWIC brand and sharing its stories and products across all channels together with the team. QWIC wants to develop a stronger connection to their consumers, putting them at the center of everything they do from product development, to services but also in all communications.

    Amy Paillot: “We know it can be overwhelming when someone is trying to find and buy an e-bike. We are there to help smoothen the process, provide the information and the inspiration the consumers need to make the right choice and find the perfect e-bike for them. In that way they are already well informed when they enter the bicycle shop.”

    Paillot is excited about her new role: “QWIC is an amazing brand, with passionate employees, strong values and an inspiring vision to pioneer and accelerate the mobility revolution. I am so proud to be part of this adventure, and very excited to share who we are, what we stand for and of course I want to see thousands of QWIC e-bikes in the streets of Amsterdam, Berlin, Hamburg, Antwerp, and many more cities & countries in the future!”

  4. Temporary offer of 5-year warranty on QWIC e-bikes

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    E-bike manufacturer QWIC starts the new cycling season with a 5-year warranty campaign. The offer applies to all models from the 2022 brochure. QWIC produces innovative e-bikes with high-quality components. With this temporary campaign, QWIC shows confidence in its products. 

    Participating e-bikes 
    Participating models are all models from the 2022 brochure, including all Premium i models and all speed pedelecs from QWIC (Performance RD11 Speed, MA11 Speed, and MD11 Speed).

    5-year warranty
    The 5-year warranty applies to all mechanical and electrical parts, which normally have a 2-year factory warranty. The 5-year warranty also applies to the battery, although after two years there is an annual depreciation.  

    Consumers can easily claim the 5-year warranty. The campaign runs from Tuesday 15 March 2022 to Thursday 30 June 2022. When a consumer buys one of the action models in this period, they only have to register the bike through QWIC’s promotion page. Subsequently, they will receive the warranty certificate by email.

  5. Edwin Haveman hired as new account manager for B2B Export at QWIC

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    E-bike producer QWIC further expands its sales team with Edwin Haveman. Edwin has started in a newly created role at QWIC: account manager B2B Export. In this role, the focus is on current and new customers in the European B2B market. Countries outside the existing QWIC markets (the Netherlands, Germany, Belgium, and Austria) will also be part of his working area.
    Unlike QWIC’s Sales Representatives, who are responsible for the relationship with (QWIC) dealers, Edwin’s focus will be on collaborations with hotels, bicycle rental companies, and medium-sized to large companies. Both lease and purchase options are possible here.
    Edwin is enthusiastic about his new position: “Looking at the growing e-bike market, I see many opportunities for QWIC. The current portfolio and the new models that are on the way fit in perfectly with this. I am therefore looking forward to further growing QWIC in existing and new markets!”
    In his last position, Haveman worked as a B2B commercial manager at Bandenthuis. He also previously worked as an International Account Manager at Qualino and as a Nike Program Manager at Display Plan.
    QWIC is continuously looking for enthusiasts who want to contribute to the growth of QWIC. Do you want to be part of the success of QWIC? View all vacancies here.

  6. The Altlas: QWIC’s newest release

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    Meet the newest and most adventurous QWIC e-bike: the Atlas

    Adventure, unforgettable impressions, and new routes. QWIC presents a completely new e-bike segment: the Adventure series. Within this segment, the Dutch e-bike brand is proud to unveil the Atlas, an off-road e-bike with the quality recognizable in all QWIC designs, but suitable for all terrains, designed for users who want unlimited access to off-road paths in addition to paved road surfaces.

    The Atlas challenges

    The QWIC Atlas cries out for long journeys and challenges. This Adventure bike has been developed for daily commuting and recreational use in adventure style. The Atlas offers the choice between the Vario, with continuously variable hub gear and maintenance-free belt drive, or the Derailleur version, with derailleur gear and chain drive.

    5 unique features of the Atlas:

    • Innovative design: The integration of the battery in the top tube of the e-bike is completely new. This makes placing the battery even easier and makes the Atlas super stable.
    • Brute power: To guarantee serious distances on both paved and rougher roads, the latest technology from the electric vehicle industry has been applied. The Atlas has a powerful battery (522Wh/756Wh) and a strong 90Nm mid-mounted motor.
    • Award winning charging station: Innovation is one of the spearheads of QWIC. This is reflected in the award-winning charging station. The station fully charges the battery in a record time of three hours, can put the battery in hibernation mode to maintain the ideal capacity, and is also very user-friendly. And, no more ugly cables, this prize winner also looks great in the living room.
    • Adventure: The Atlas’ fat tires give maximum grip on off-road terrain. The Atlas is ideal for long distances, panniers, water bottles and a pump are easy to carry. The e-bike can also be expanded with a front carrier specially designed for this bicycle.
    • Connected & fully protected: The location of the Atlas is easy to trace with the GPS system. To enjoy the Atlas completely carefree, there is mobility insurance via the QWIC app and a 24/7 roadside assistance service available.

    Available from February 14

    The Atlas Derailleur will be available from February 14, 2022, at various QWIC dealers in the Netherlands, Belgium, and Germany. The Atlas Vario will be delivered to dealers in the spring of 2022.

  7. QWIC further expands its sales team

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    The Dutch e-bike brand QWIC is off to a good start in 2022 with the arrival of four new Sales Representatives. Sven Meinen and Joep Reijs strengthen the team in the Netherlands and Jürgen Katzer and Sebastian Kolf are the new additions in Germany.

    Sven Meinen

    Sven Meinen will be Sales Representative for the middle and east of the Netherlands as of January 3rd. He is not unfamiliar with the bicycle industry, he previously worked for Trek and Mio Fietsnavigatie. Sven primarily focuses on maintaining and further assisting existing dealers. He is also looking for new dealers in areas where there is still room for growth. Sven: “The past 2 years have been a major challenge for the bicycle industry. I look forward to helping and supporting dealers to best work through the challenges currently facing the industry.”

    Joep Reijs

    Joep Reijs started on January 3rd as a Sales Representative in the east and south of the Netherlands. With over 25 years of experience in Sales, of which the past 13 years were with Berner Produkten, Joep brings a wealth of experience with him. In his spare time, Joep can regularly be found at Cycling Fun Michel van de Wetering, where he performs all kinds of services. This is also the place where he became acquainted with QWIC e-bikes and where his enthusiasm for QWIC originated.

    Jürgen Katzer

    Jürgen Katzer will start on January 17 as a Sales Representative in the south-west of Germany (Baden-Württemberg region). Jurgen brings 30 years of experience in Sales, specific to the bicycle industry since 2011. Jürgen will mainly focus on supporting the existing dealer network as well as the strategic expansion of the network in Southwest Germany. Jürgen: “Collaboration is particularly important when dealing with dealers, because only in an equal partnership we are strong and successful.”

    Sebastian Kolf

    Sebastian Kolf will start on January 17 as a Sales Representative in Central Germany. After studying Business Administration in Munich, he worked as a representative in the IT industry and later as a key account and project manager in engineering. At QWIC, Sebastian will contribute his experience from the other branches in a profitable way. His focus is on strengthening existing customer relationships and expanding new dealers in his region. Sebastian: “I am very happy to be part of this innovative, young and modern company. In an industry with sustainable growth opportunities, I would like to proudly represent the QWIC brand and its top products and thus inspire many people in the future.”

  8. QWIC recognized for excellence in design by German Design Awards 2022

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    Dutch e-bike manufacturer and LEVA-EU member QWIC has won the prestigious German Design Award 2022 with its latest e-bike, the Atlas. The Atlas was crowned the winner in the category – Excellent Product Design – Bicycles and E-Bikes. The jury only awards this prize to products of outstanding design quality. The German Design Award is one of the most renowned design awards in the world.

    The Atlas is the newest e-bike in the QWIC collection and belongs to the equally new Adventure segment. This adventure e-bike is designed for people who strive for fun and safe rides on all surfaces and under all circumstances. It is an e-bike for commuting which is also very suitable for the adventurous detour back home.

    Innovative design
    The integration of the battery into the unisex frame of the e-bike is particularly innovative; for the first time at QWIC, the battery has been moved from a downtube integration to a top tube integration. This clever innovation not only enhances the geometry of the bike, it also makes the Atlas particularly ergonomic.

    Brute force, adventure & GPS
    With an eye on maximum performance, even on off-road trails, the Atlas is equipped with a powerful battery and powerful motor. Thick off-road tires provide low rolling resistance and maximum grip on forest roads and gravel. The geometry and suspension components are ideal for rough roads, both uphill and downhill. For long distances the Atlas is ideal, all your luggage and accessories can be easily carried. Thanks to the GPS system the Atlas is always connected and traceable. 

    Ludovica Zengiaro, Product Designer QWIC: “When thinking about this bike, we envisioned a new user interaction regarding our battery, with an intuitive and easy to access top tube placement. This resulted in a robust frame which looks and feels very safe. When driving on the Atlas, you have a feeling of being in total control of the ride. The frame, with the angled top tube, created a new archetype: sporty and tough but at the same time ergonomic and comfortable.”

    German Design Awards
    The German Design Awards are being presented for the tenth time this year. For this anniversary occasion, the theme is “How Designers Think”. Excellent design means providing answers to the challenges of our time and the future. The top international jury honors groundbreaking design achievements that meet these requirements and makes them visible in all sectors.

    The award ceremony of the German Design Awards 2022 will take place in February 2022.

    About QWIC QWIC is a fast-growing manufacturer of premium design e-bikes. The producer is active in the Netherlands, Belgium, Germany and Austria. QWIC’s ambition is to reduce current mobility problems and environmental pollution by developing innovative electric bicycles. With a modern design and the use of the best components, QWIC takes its electric bicycles to a higher level every year. This is proven by the many e-bike awards that QWIC has recently won, such as the AD Bicycle Test 2021 and internationally recognized design awards such as the iF DESIGN AWARDS 2020 and the prestigious Red Dot Design

  9. QWIC makes the Top 250 Growth Company and FD Gazelle 2021 lists

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    E-bike manufacturer and LEVA-EU member QWIC is proud to announce that it has been awarded as both a Top 250 Growth Company, and FD Gazelle 2021. Both prizes are awarded to the fastest growing companies in the Netherlands.

    The Financieele Dagblad has awarded QWIC for the second time with an FD Gazellen Award. The FD Gazellen Awards are presented to the fastest growing companies in the Netherlands, with QWIC being honoured in the western region, and large categories. Criteria include a turnover growth in the previous three years of at least 20%, with the last year closing at a profit. The official award ceremony will take place on November 25.

    QWIC is also included in the Top 250 Growth Companies 2021. The Top 250 Growth Companies is based on the ScaleUp Dashboard of the Rotterdam School of Management (RSM), and the Erasmus Center for Entrepreneurship (ECE), and is drafted in collaboration with nlgroent. The list is an overview of companies (scale-ups) with a minimum of 10 FTE (Full-Time Equivalent) and/or a turnover of at least 5 million euros. These companies realized an annual growth of at least 20% in FTE and/or turnover for three consecutive years.

    Not only in terms of turnover, the QWIC team has also expanded considerably in recent years. Since January this year, QWIC has increased by 38 FTE. The team now consists of about 140 employees. The 250 growth companies are an important growth and innovation engine for the Dutch economy, and collectively, they are responsible for creating +30,000 jobs.

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