The Founder and CEO of LEVA-EU member Micro, Wim Ouboter, is interviewed by Entrepreneur Mirror about his perspective on what’s next for compact mobility as he questions why single-occupancy commuters require large SUVs for short commuting trips. He also reflects on his unconventional beginnings and breakthrough milestones.
Ouboter stated that due to his dyslexia, he found education difficult, but had a “vision to see things others could not see”. His trailblazing vision of urban mobility began in 1997, when he developed and tested a prototype for months, which eventually became the foldable scooter that launched in Europe and USA, redefining a new movement in urban transportation.
He described a milestone moment when his vision became a global revolution:
“In 1999 we went up from 500 workers to 15,000 workers in China to produce in three factories my idea of the Kickboard and the Micro Scooter. Seeing this volume with 80,000 Micro Scooters leaving every day the factory for the world was incredible.”
The future of urban mobility
When questioned about his perspective on the latest technologies or shifts that he expected to change in the industry, Ouboter stated:
“New mindset to think smaller. Microlino is the perfect product for downsizing and not using an SUV for every short trip with one person inside. We also call this the next ‘Tesla’ when it will come to disruption and market potential.”
In the interview Ouboter proudly reflected on the evolution of diversifying Micro’s products across various compact mobility solutions, from scooters, to kickboards to electric microcars.
“If you look into our Micro Brand Book, you will see our wide innovation for products. Now we concentrate on the Microlino in different varieties.”
The full interview can be accessed on the Entrepreneur Mirror website.
For the first time, the LEVA-EU member took part in this sporting race, driving thousands of kilometres from Morocco, through the Atlas Mountains and rocky desert terrain, to the edge of the Sahara. The expedition successfully demonstrated the powers of its Microlino in providing high-performance, versatile and sustainable travel.
The RIVE Maroc international electric vehicle rally supports local schools, encourages charging infrastructure expansion and brings locals and visitors together in embracing electric mobility.
Two Microlino light electric vehicles took part in RIVE Maroc 2025, as Microlino Pioneers; they were visually customised to represent their race participation. They were driven by Wolfgang Jenne and Martin Muehlberg in the race that involved a range of electric vehicles, including electric motorcycles and cars. The RIVE route included mountain passes of up to 2,260 metres, narrow valleys and dusty tracks before it ended in the dunes of the Sahara desert.
“The real appeal was not the rally itself, but the question of whether we could truly do all of this with a Microlino. That is what turned it into a real adventure for me,” said Martin.
The Microlino experience at RIVE Maroc 2025
There was ample preparation for both light electric vehicles, including additional fans for improved charging performance, spare parts, a diagnostic laptop, a DC converter, a replacement display and a spare wheel.
On day one, the Microlinos crossed the Atlas Mountains in Morocco and drew crowds of children from local schools, who enthusiastically compared the microcars with the other larger models.
For charging, both drivers had to improvise by topping up the Microlinos, wherever they could find electricity along the route, whether it was a garden shed, at a fuel station, or in an office, workshop, hotel room or tent.
When the drivers entered the Sahara, they did find travelling through the fine sand challenging, but stated that it made the trip so rewarding alongside the area’s tranquillity and vast landscape.
Although RIVE Maroc 2025 had high demands, both Microlinos had hardly any problems, with no serious damage or error messages. Their ground clearance appeared to be better than expected, with impressive robustness, and energy consumption was very low in some cases.
From the trip, both Martin and Wolfgang noticed that locals were very intrigued by the Microlino city microcars and demonstrated openness towards electric mobility:
“I was surprised by how open people in Morocco are towards electric mobility. There were practically only positive reactions. Progress is welcomed there, while at home you often still have to explain why e-mobility makes sense,” said Wolfgang.
Long distances covered by the Microlinos
Wolfang covered approximately 6,100 kilometres in his Microlino, as he drove it from Switzerland, all through Western Europe to get to Morocco. Martin drove 2,100 kilometres in the Microlino during the race, having travelled 4,500 kilometres through Europe to get to RIVE Maroc with a transporter that carried the compact vehicle with other essential equipment.
Looking ahead
Both drivers have said they may consider taking part in the RIVE Maroc again. Wolfgang has even thought about participating next in the RIVE eDakar, a race of 2,400 kilometres, with its route starting from Agadir in Morocco to Dakar in Senegal.
And as for the light electric vehicle brand, it has described its participation in the RIVE Maroc as a special milestone that symbolises what the company stands for in representing “courage, determination, a spirit of adventure and the conviction that micromobility can achieve far more than many people might think.”
In an exciting collaboration with Planet2050 and Business Punk, LEVA-EU member Micro Mobility Systems AG is offering sustainability-conscious drivers in Germany the chance to experience its Microlino for three months. This initiative aims to promote sustainability and innovation in urban mobility while inspiring bold actions toward climate protection.
The Microlino, a modern electric remake of the iconic Isetta, is an innovative development in sustainable, user-friendly urban transportation. By combining sustainability, compact design, and a fun driving experience, it represents a step toward greener and more efficient mobility solutions for the future.
Planet2050 is on the lookout for passionate pioneers who are not only committed to driving but are also leading the way in environmental advocacy. As part of the campaign, selected participants will have the exclusive opportunity to drive a Microlino in the distinctive Planet2050 livery. This limited-time opportunity will allow the selected individuals to showcase their dedication to climate protection and the importance of blending sustainability with style.
The Microlino will tour four major cities across Germany for one year, and for three months, it will be in the hands of the chosen participants. Cities included in the tour are Hamburg, Berlin, Cologne, and Munich.
What’s in store for successful applicants?
Exclusive Microlino Access: Participants will receive one Microlino to drive, with the opportunity to switch between different vehicles every three months.
Locations: Participants will take the Microlino through Hamburg (Oct–Dec 2025), Berlin (Jan–Mar 2026), Cologne (Apr–Jun 2026), and Munich (Jul–Sep 2026).
Kick-off Event: The campaign will launch with a bang at the Big Bang AI Festival on September 11, 2025, in Berlin.
Social Media Exposure: Participants will have the opportunity to become social media influencers, showcasing their Microlino on tour with 6 photos submitted twice a month.
Simple Tasks: Beyond the photo submissions, the mission is clear: drive the Microlino, share your journey, and highlight the connection between sustainability, innovation, and style.
Ready to make an impact?
This unique opportunity offers more than just a chance to drive an iconic electric vehicle; it’s about shaping the future of urban mobility and leading the charge toward a sustainable tomorrow.
Apply and learn more about how you can be part of this groundbreaking sustainable transportation campaign by accessing the campaign website.
The LEVA-EU member’s founder and CEO, Wim Ouboter, has been named in NZZ’s Sustainable Switzerland’s shortlist of pioneers, opinion leaders and visionaries that have made an outstanding contribution to championing sustainability in Switzerland.
Since establishing Micro Mobility Systems AG in 1997, Wim Ouboter has been a key challenger of the transportation status quo for decades with his sustainable mobility offering. Wim’s vision of less space, fewer emissions and a better quality of life, led him to drive for smarter, cleaner, and more compact ways to get around cities, inspiring cutting-edge inventions, from the Kick Scooter to the electric Microlino.
As a company, Micro has stated its pride in witnessing its founder’s lifelong commitment to sustainable innovation being acknowledged, and looks forward to September 2nd when the Sustainable Shapers 2025 winners will be announced at the Sustainable Switzerland Forum in Bern.
Comments Off on Micro presents two new Microlino models for the summer: Spiaggina Limited Edition & Microlino with air conditioning
On June 16, 2025, LEVA-EU member Micro celebrated the exclusive launch of two new Microlino models together with media representatives and partners at Strozzi’s in Herrliberg: the Microlino Spiaggina Limited Edition and the new Microlino featuring air conditioning and enhanced comfort features.
Microlino Spiaggina – Dolce Vita on Four Wheels
Inspired by beach classics like the Fiat 600 Jolly and Citroën Méhari, the Spiaggina brings true holiday vibes to the road – stylish, open and electric. Without side and rear windows, this limited summer edition offers an intense open-air driving experience. The canvas hardtop can be easily rolled up or completely removed – no tools required. Inside, maritime elegance meets functionality: vegan leather seats in a two-tone yacht design and the standard connectivity package are part of the equipment. The Spiaggina comes as a mid-range version with a 10.5 kWh battery, offering up to 177 km of range (WMTC) – available in the exclusive colors Portofino Blue and Sardinia Sage.
Microlino with Air Conditioning – Redefining Comfort
Stay cool – even on hot days: The new Microlino version combines all the familiar strengths – compact design, sustainable mobility and smart technology – with a modern air conditioning system and practical connectivity features for even greater everyday comfort. These upgrades are part of the new premium COOL & Connect package, which also includes the premium interior, a smartphone holder and a Bluetooth speaker. The package is available for all Mid- and Long-Range models.
Now Available in the Configurator
The launch event on Lake Zurich offered not only test drives with both new models, but also personal conversations with the founding team and insights into the future of urban mobility – all accompanied by pizza, aperitifs, and a summery atmosphere. Both new models are now available on the configurator: www.microlino-car.com
About Micro
Since its founding by Wim Ouboter in 1999, Micro has established itself as a pioneer in urban mobility. With the invention of the first kick scooter, Micro helped define the concept of “micromobility.” In 2013, Micro expanded its portfolio to include electric mobility and launched its first e-scooter. Since then, the company has continuously developed electric product lines and collaborated with automotive manufacturers such as Mercedes, Mazda, and Peugeot. The development of the Microlino began in 2015, led by Wim Ouboter’s sons Merlin and Oliver. As a 100% family-run business, Micro stands for innovation, quality and sustainability.
LEVA-EU member Microlino is proud to announce a major milestone in its international expansion: The Microlino is now officially represented in Türkiye by Borusan Otomotiv, one of the country’s most renowned automotive groups.
With its strong market presence, premium positioning and shared commitment to innovation and sustainability, Borusan Otomotiv is the perfect partner to help Microlino redefine urban mobility in Türkiye.“We are thrilled that the Microlino will now be part of Borusan Otomotiv’s portfolio,” says Merlin Ouboter, Microlino Co-Founder. “Our shared values – design excellence, responsible innovation and a passion for shaping the future of mobility – form the foundation of this partnership. We’re excited to bring the Microlino to Turkish streets and offer a stylish, compact and sustainable alternative to traditional city cars.”
A Strong Partner for a Strong Market
Hakan Tiftik, CEO of Borusan Otomotiv, highlighted their dynamic entry into the micromobility space, stating: “We are thrilled to include the Microlino in our portfolio. It is a new step in our electrification journey that began in 2013, not just as a commercial vision but also as a reflection of our firm commitment to sustainability. We are excited to bring our sustainability goals into the micromobility segment with our new brand. We believe the Microlino, which has already received numerous design and innovation awards under its motto of innovation, quality and sustainability, will bring fresh energy and dynamism to the Turkish automotive market.” Tiftik added that the Microlino, with deliveries expected to begin in June, is already on display at the Borusan Oto Avcılar showroom and will soon be available at Borusan Oto Samandıra on the Anatolian side of Istanbul. “Our new brand, which we are excited to welcome to the Borusan Otomotiv Group, will also be showcased to enthusiasts from August 1–15 at our Pop-Up Showroom in Bodrum, Yalıkavak Marina,” he said.
An Urban Icon with Swiss Roots and Italian Craftsmanship
Produced in Turin and developed in Switzerland, the Microlino combines minimalistic design, practical functionality and environmental consciousness. With its front-opening door, compact dimensions and fully electric drivetrain, the Microlino is designed to tackle urban challenges with charm and efficiency.
Available in two versions, the Microlino Lite (limited to 45 km/h) and the standard Microlino (up to 90 km/h), the vehicle offers ranges between 95 and 228 kilometers, making it ideal for both city commutes and short trips. Thanks to its small footprint, three Microlinos can park in a single standard parking space – a game-changer for dense city environments.
A New Generation of Urban Luxury
The Microlino stands for more than just mobility. It represents a new lifestyle – one that values simplicity, sustainability and smart design. With its iconic look and innovative features, the Microlino offers a fresh take on modern city travel and embodies a “New Generation Urban Luxury”– premium, playful and planet-friendly.
Sustainable Solutions for Urban Mobility in Turkey and Beyond
As Micro continues to innovate its microcar offering with new features and models, Borusan will strive to introduce the numerous benefits of its products in Turkey.
“Turkish cities, much like many urban areas across Europe, are facing increasing congestion, limited parking, and growing demand for sustainable mobility solutions,” Microlino Co-Founder Merlin Ouboter told Zag Daily. “The Microlino is perfectly tailored to address these challenges. It’s small enough to easily navigate and park in dense urban environments, yet offers the comfort and weather protection of a car. “This is why it is not surprising that Turkey is the third-largest market for one of our competitors – the Citroen Ami.”.
Ouboter is optimistic that this new partnership will help to boost Micro’s credibility in the global market, he adds “Borusan’s strong reputation, extensive experience in mobility, and commitment to innovation make them an ideal partner for our entry into the Turkish market. As the BMW, Mini, Jaguar and Land Rover importer, they know how to introduce a premium brand into their home market like no one else.”
About Borusan Otomotiv Group
Founded in 1984 through a partnership between Borusan Holding and GIWA Holding, Borusan Otomotiv began as the exclusive distributor of BMW in Türkiye. Today, the Group represents eight automotive brands –including BMW, MINI, BMW Motorrad, Range Rover, Defender, Discovery, Jaguar and now Microlino – operating with 25 Authorized Dealers, 46 Service Centers, and seven group companies. Its operations span vehicle distribution, retail, long-term rental services, financing, and used car platforms such as Borusan Next. Borusan Otomotiv Motorsport, established in 2008, actively supports motorsports in Türkiye and has claimed 20 international championships.
Since its founding in 1999 by Wim Ouboter, Micro has established itself as a pioneer of urban mobility. With the invention of the first kick scooter, Micro coined the term “micromobility.” In 2013, Micro expanded its scope to electric mobility and launched the first e-scooter. Since then, the company has continued to develop its electric product lines and started collaborations with car manufacturers such as Mercedes, Mazda or Peugeot. The development of the Microlino began in 2015 under the direction of Wim Ouboter’s sons Merlin and Oliver. As a 100% family-owned company, Micro is characterized by its commitment to innovation, quality and sustainability. The company has received numerous awards, including the Best Design Award for the Microlino and the Fast Company Most Innovative Companies Award. More information is available at www.microlino-car.com.
Comments Off on Microlino Spiaggina Makes World Debut at Paris Motor Show: The Retro Electric Cabrio for Europe’s Summer Hotspots
World Premiere in Paris: Micro unveils the production version of the Microlino Spiaggina – an exclusive summer edition that combines the charm of classic beach cars with modern electric mobility, bringing pure holiday vibes to the streets.
Retro Charm for the Summer: Inspired by legendary beach cars like the Fiat 600 Jolly and Citroen Mehari, the Microlino Spiaggina merges retro aesthetics with modern technology.
Sales Start in 2025: The Microlino Spiaggina will be available in a limited First Edition with two color combinations. Customers can secure their spot on the waiting list online.
At this year’s Paris Motor Show, Micro, the visionary Swiss micromobility manufacturer, is making waves: with the world premiere of the Microlino Spiaggina, a unique summer vehicle is being unveiled, captivating both retro enthusiasts and fans of modern electric mobility. Inspired by legendary beach classics like the Fiat 600 Jolly and Citroën Méhari, the Microlino Spiaggina embodies the ultimate beach feeling on four wheels – perfect for those who want to combine style, sustainability, and innovative technology in one vehicle.
The Cabrio for Europe’s Hottest Summer Destinations
The Microlino Spiaggina is the answer to summer ease and driving pleasure. Thanks to its open design on the sides and rear, it provides a refreshing breeze on hot days. A special highlight is the fully removable hardtop, which transforms the Spiaggina into a stylish convertible in just a few simple steps. «The Microlino Spiaggina is an idea we’ve had in mind for years, and it’s finally become a reality. It will be the most stylish vehicle for Europe’s summer destinations like Portofino, St. Tropez, or Ibiza», explains Merlin Ouboter, Microlino Co-Founder.
A possible vision for the Microlino Spiaggina is its use as a rental vehicle in hotels at sunny summer destinations in Europe and soon in the USA. This concept allows guests to book not only a room but also a unique electric vehicle experience. Hotels could offer the Spiaggina as a convenient mobility solution directly on-site, without relying on external car rental services. The vehicle charges easily at any standard household socket, eliminating the need for expensive charging stations. For hotels, this is an attractive opportunity to offer guests an exclusive and eco-friendly service while generating additional revenue.
Retro Design Meets Innovative Electric Mobility
The limited Microlino Spiaggina First Edition is scheduled for launch 2025 with first deliveries in early spring. Interested customers can already secure their spot on the waiting list online. The First Edition will be offered in two exclusive color variants: Portofino Blue, a light blue finish with white design elements, and Sardinia Sage, a matte sage green finish with black accents.
The vehicle features a stylish interior in white-blue or gray-brown made from high-quality vegan leather, especially developed for use on motor and sail yachts to be particularly resistant to moisture.This makes it perfect for coastal drives or a day at the beach.
The Microlino Spiaggina combines the nostalgic charm of classic beach cars with the latest in electric mobility, making it the ideal companion for short trips or everyday use. With its unique design and advanced technology, the Spiaggina offers a harmonious balance of style, sustainability, and innovation. The starting price for the limited First Edition, equipped with a 10.5 kWh battery and premium interior, is EUR 24.990.
A Leader in the L7e Category
The Microlino Spiaggina builds on the proven technology of the classic Microlino, setting new standards in the light electric vehicle category (L7e). Like its standard counterpart, the model is manufactured at the state-of-the-art Microlino factory in Turin, Italy. Equipped with a robust, selfsupporting body made of high-strength steel and aluminum, the Spiaggina guarantees safety and durability. With a range of up to 177 kilometers, a top speed of 90 km/h, and a power output of 12.5 kW, it meets all the requirements of a modern, everyday electric vehicle. With 230 liters of trunk space, the Microlino Spiaggina offers ample room for luggage, shopping or beach gear. Its powerful lithium-ion battery can be easily charged at any standard household socket or charging station.
Microlino Custom Program
At the Paris Motor Show, Micro is not only unveiling the production version of the Microlino Spiaggina but also giving an exclusive preview of future customization options for customers. In 2024, the «Microlino Custom Program» will be launched, allowing customers to personalize their Microlino. Customers will be able to choose from a wide range of exterior colors for the roof, body, trim line and wheel caps. This flexibility opens thousands of unique combinations, making every Microlino a personal statement. «With the Microlino Custom Program, we want to leverage our strengths with local production here in Turin and offer our customers maximum design freedom, something that has never been seen in this vehicle category before», says Co-Founder Oliver Ouboter.
A specially developed configurator will soon be available, allowing customers to design their personal Microlino from home or at the dealer.
Return to One of the World’s Most Important Auto Shows
The Paris Motor Show 2024 marks another milestone for Micro to showcase its vision of sustainable mobility to an international audience. Following the successful debut of the Microlino Lite at the Geneva Motor Show earlier this year, the company is now excited to present the production version of the Microlino Spiaggina in Paris. From October 14 to 20, visitors will have the chance to experience both the Microlino Spiaggina and the standard version of the Microlino up close at Pavillon 5.3 –Booth 53A91.
*All prices include the currently valid VAT and are exclusive of delivery fees. Calculation example for the configured vehicle, nominal annual interest rate: 3.99%, effective annual interest rate: 4.07%, term: 48 months, mileage: 5,000 km/year, down payment: 25% of the total price. Credit is prohibited if it leads to consumer over-indebtedness. ** The specified range is subject to change.
About Micro
Since its founding in 1999 by Wim Ouboter, Micro has established itself as a pioneer in urban mobility. With the invention of the first kick scooter designed specifically for urban commuting, Micro coined the term “micromobility.” In 2013, Micro expanded into electric mobility with its first e-scooter launch. Since then, the company has continuously developed its electric product lines and established partnerships with renowned automotive manufacturers such as Mercedes, Mazda or Peugeot. The development of the Microlino, led by Wim Ouboter’s sons Merlin and Oliver, began in 2015. Originally intended as a PR stunt for the Geneva Motor Show, public interest exceeded all expectations, leading Micro to begin series production. As a 100% family-owned company, Micro is deeply committed to innovation, quality and sustainability. The company has received numerous awards for its products and corporate management, including the Best Design Award for the Microlino, the Fast Company Most Innovative Companies Award, two nominations for the EY Entrepreneur of the Year Award, and recognition in the Forbes 30 Under 30 list. For more information visit www.microlino-car.com.
The launch of the Microlino in Sweden, facilitated by Louwman Sverige AB, marks the beginning of a new era in micromobility, offering a climate-smart and stylish transportation alternative designed for urban living.
A perfect urban companion
The Microlino, a compact electric vehicle with room for two, achieves a top speed of 90 km/h and boasts an impressive range of up to 228 km. Classified under the EU’s L7e vehicle category as a four-wheeled motorcycle, it offers significant advantages including access to specific bus lanes and exemption from congestion charges. Additionally, it can be driven with a regular B driver’s license, making it highly accessible for urban dwellers.
Meeting the needs of modern cities
As urban areas face challenges like noise, pollution, and congestion, the Microlino is designed to address these issues by providing a silent, climate-smart, and space-efficient mode of transportation. The goal is to improve urban living and make commuting not just bearable, but enjoyable.
A vision for sustainable urban mobility
“The Microlino is our contribution to functional sustainability solutions for urban areas, and we are happy to now offer the Microlino to the Swedish market together with Louwman Sverige. Our vision is to replace every second long-distance car in a household with a Microlino, and we are convinced that the need for eco-friendly and weather-protected micromobility will continue to grow in Stockholm and other Swedish cities,” say Merlin and Oliver Ouboter, founders of Microlino AG.
Louwman Sverige AB: Expanding the horizons of individual mobility
Louwman Sverige AB, known for its direct sales approach and tailored customer service, has successfully sold Suzuki passenger cars directly to customers for several years. Now, they introduce the ground breaking Microlino to the Swedish market. “Here, Microlino fits perfectly,” says Sandra Hilton, brand manager at Louwman Sverige AB. “It is light, energy-efficient, has plenty of space for two plus a couple of weekend bags – or the week’s grocery shopping. With a width of just under 1.5 meters and a length of 2.5 meters, you can drive right into any small space and step out directly onto the sidewalk. It’s hard to imagine a smarter city vehicle!“
Launch details
The Swedish sales launch for Microlino is set for June 1, 2024, with prices starting at 269,900 SEK. Orders and test drive bookings can be made at www.microlino.se. Initially, test drives and deliveries will be available in the Stockholm area, with plans to expand to more of Sweden’s major cities over time.
Louwman Sverige AB is located at Vretenvägen 10, 171 54 Solna. Service will be provided by Mechanum Sverige AB in Skarpnäck, a workshop entirely focused on electric vehicles, ensuring top-notch quality and customer satisfaction. Soon, advantageous financing solutions will also be offered through Louwman Sverige’s new partner in vehicle financing, Toyota Kreditbank GmbH, Sweden Branch, with insurance provided by Länsförsäkringar.
Comments Off on From E-Mobility to Combustion: Microlino’s Groundbreaking Transition
In an unexpected twist of events that’s set to shake the foundations of the car industry and perhaps, ignite a spark in the hearts of policymakers across Europe, Microlino has announced a revolutionary change in its production line. Buckling under the pressure of unsupported L7e electric vehicle infrastructure and burgeoning import taxes, the beloved compact EV maker is taking a bold leap – back in time.
From Electric Dreams to Combustion Realities
Yes, you read that right. In a move that’s bound to raise more than a few eyebrows, Microlino is saying goodbye to its electric dreams and embracing the age-old combustion engine. “Given the lack of government support in various European countries and the imposition of import taxes, we’ve been pushed to rethink our strategy,” explains Wim Ouboter, CEO & Founder of Micro. “Moreover, being part of the L7e category, which sadly doesn’t play a role in the CO2 calculations, denies us the benefits that giants like Tesla enjoyed in the past, reaping 700 million from the government annually.”
Innovative Partnership: The New Engine from India
In an exciting development, Microlino announces that the origin of the new combustion engine will be India – a country globally recognized for its expertise in manufacturing high-quality and premium motorcycles. “For our latest step, we have entered into a partnership with one of the leading experts in the motorcycle industry. This collaboration symbolizes our continuous pursuit of innovation and the highest quality, even as we venture into the realm of combustion engines.” With this move, Microlino underscores its commitment to excellence and the willingness to explore unconventional paths to find the best solutions.
A Nostalgic Solution to Modern Problems
The decision, which comes after much deliberation and a hint of desperation, is seen as a pragmatic step back to a time when combustion was king. “It’s simple, really,” continues Ouboter. “If the world doesn’t support our electric ambitions, we’ll save costs where it hurts the most – the battery.” This drastic shift not only highlights the financial and regulatory challenges faced by electric microcars but also shines a spotlight on the broader issue of electric vehicle support in Europe. “Our move to combustion is a cheeky nod to the political sarcasm that surrounds the L7e vehicle category in most European countries. A lack of support? Fine, we’ll just save the planet the old-fashioned way.”
About Micro
Founded in 1999 by Wim Ouboter, Micro has established itself as a pioneer in urban micro-mobility, notably with the invention of the first kick scooter designed for city travel. In 2013, the company expanded into electric mobility solutions and initiated collaborations with renowned automotive brands. The development of the Microlino, led by Ouboter’s sons Merlin and Oliver, began in 2015 as a PR stunt for the Geneva Auto Show, but due to overwhelming public interest, it evolved into full-scale production. As a family-owned business, Micro is committed to innovation, quality, and sustainability, a commitment recognized through numerous awards. For more information, visit www.microlino-car.com.
