Tag Archive: market data

  1. Room for increased use of cargo bikes in Germany’s logistics industry

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    Source: SAZ Bike

    An industry survey revealed that the use of cargo bikes in the German logistics sector has high potential and room for growth, particularly in urban areas

    Across Germany’s logistics industry, there is a lack of widespread knowledge about the use of cargo bikes, which has become evident from data collected in an online survey conducted as part of the Logistics Barometer Bavaria. The survey was organized by the Logistics Initiative Bavaria and the German Bicycle Logistics Association eV, with analysis provided by the PedeListics team at Nuremberg University of Applied Sciences. In November 2023, more than 100 participants from Bavaria and across Germany, representing various logistics sectors from intralogistics to traditional freight forwarding, participated in the survey.

    Untapped potential

    The study results reveal that two-thirds of respondents see urban areas as the primary application for cargo bikes, while one-third also see potential in suburban areas. Nearly 90 percent of participants stated that the range of these vehicles extends up to ten kilometers. This suggests that in many cities, cargo bikes could be used to transport goods from the outskirts to city centers or vice versa. Respondents particularly identified potential in last-mile logistics, deliveries to private customers, and personal errands. Furthermore, 24 percent of participants highlighted the relevance of cargo bikes for internal company transport. However, there was less enthusiasm for using cargo bikes for commercial deliveries, procurement trips, or business travel replacements.

    Tom Assmann, Chairman of the German Bicycle Logistics Association, commented on the findings, saying: “I am positively surprised. The results clearly show that bicycle logistics is perceived as an established option for delivery in the city and in factory traffic. However, the number of bicycles used is still far behind the potential. What is needed here is a political prioritization of sustainable means of transport, stronger promotion of the ramp-up of vehicles and the development of a safe infrastructure,”

    One potential reason for the limited use of cargo bikes is the low level of information available to logistics companies. Only nine percent of respondents felt well-informed about the purchase costs of cargo bikes, and just five percent were knowledgeable about maintenance costs. Awareness was even lower regarding aspects such as possible uses, providers, technology, services, and funding opportunities.

    The role of bicycle logistics in driving growth

    An increase in bicycle logistics could also boost the Bavarian economy. The state is home to several highly innovative manufacturers of cargo bikes and trailers, which are creating sustainable jobs through family businesses and startups. From Augsburg to Würzburg, medium-sized bicycle logistics companies in various cities are demonstrating how logistics, environmental protection, and fair working conditions can work hand in hand. Additionally, several universities in Bavaria are researching new cargo bike deployment concepts, such as integrating them with public transport or micro-hubs.

    To address the information gap around bicycle logistics, the Logistics Congress Bavaria, hosted by the Logistics Initiative Bavaria CNA eV, will be held in Nuremberg on November 21, 2024. The event, organized in collaboration with the German Bicycle Logistics Association eV, will feature lectures and regional exhibitors to raise awareness and promote knowledge in this growing field.

  2. E-bikes are emerging as the mobility of the future

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    Source: SAZ Bike

    Insurer Huk-Coburg, in collaboration with YouGov Germany, conducted a representative online survey of 4,101 individuals to assess current mobility behaviours, with a particular focus on e-bikes.

    The study revealed that e-bikes continue to perform well, maintaining the bicycle’s position as the second most preferred mode of future transportation. Traditional, non-motorized bicycles, however, have lost popularity since the pandemic.

    Bicycle Ranks Second as a Future Mode of Transport

    According to the study, approximately one in four Germans considers the bicycle to best meet their future mobility needs, placing it second overall, behind cars but ahead of walking. However, the appeal of conventional bicycles has dropped significantly, with approval ratings decreasing from 26% in 2021 to 16%. In contrast, e-bike approval has remained steady at around 10%, helping to secure cycling’s second-place ranking.

    Regional Differences Highlight E-Bike Popularity

    The growing importance of e-bikes is particularly evident in North Rhine-Westphalia, where e-bikes are now viewed as a more suitable future transportation option (13%) compared to traditional bicycles (12%). The strongest support for e-bikes is found in Schleswig-Holstein (14%), with notable increases in popularity since 2021 in Hesse (9% to 11%) and Saxony-Anhalt (7% to 9%). However, in the other eastern states, e-bike support is declining, and Berlin remains at the bottom with only 5% approval.

    Expert Commentary on the Findings

    Dr. Jörg Rheinländer, a board member at Huk-Coburg, commented on the findings: “During the pandemic, the limited use of public transportation significantly boosted the popularity of bicycles. The sustained interest in e-bikes suggests they have attracted new, long-term users. The bicycle’s second-place ranking as a preferred future mode of transport underscores its essential role in a balanced and eco-friendly transportation mix.”

    Decline in Interest Among Younger People

    The study also indicates that interest in cycling is higher than interest in trains (15%) or trams/suburban trains (12%). However, enthusiasm for non-electric bicycles has notably waned among younger people since the pandemic. For those under 25, the perception of muscle-powered bicycles as the ideal future transport option has dropped sharply from 28% to 11% since 2021. Among those under 40, the rating has halved from 28% to 14%. In comparison, those over 40 have seen a smaller decline from 25% to 16%.

    Regional Variations in Cycling Adoption

    Regional variations are also significant in both future expectations and current cycling frequency. The northwest shows the highest increase in cycling over the past 12 months, with 21% of Hamburg residents, 20% of Schleswig-Holstein residents, and 18% of Bremen residents cycling more frequently, regardless of electric assistance. These figures exceed the national average of 14%. Conversely, the lowest increases are seen in Saarland (8%), Rhineland-Palatinate (10%), and Saxony (11%), where cycling adoption is about half as common as in the northwest.

  3. Bicycle logistics industry expects stable growth

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    Source: SAZ Bike

    The German Bicycle Logistics Association (RLVD) has released its 2024 industry report, revealing promising developments in the bicycle logistics industry. Despite facing global challenges, the sector is demonstrating steady growth and maintains an optimistic outlook for the future.

    Tom Assmann, a board member of the RLVD, emphasizes the organization’s ambitious goal: “We aim to shift 30 percent of urban commercial traffic to cargo bikes or trailers by the end of the 2020s.” Assmann notes that the report highlights the industry’s resilience in pursuing a sustainable economy, even under challenging conditions. However, the report forecasts an average annual growth rate of 10 percent, which may not be sufficient to fully achieve CO2-neutral urban logistics. To address this, Assmann urges policymakers to establish fair conditions that foster sustainability and innovation. He advocates for the inclusion of cargo bikes in public procurement policies, the revival of federal subsidies for cargo bikes, and consistent funding for expanding cycling infrastructure.

    E-cargo bikes: A growing market with significant potential

    In 2023, approximately 5,400 individuals were employed in the bicycle logistics industry. The report reveals that the majority of companies within the sector are small to medium-sized enterprises. Last year, the industry generated a turnover of 183 million euros, reflecting a stable to slightly increasing trend compared to the previous year. In total, 37,650 cargo bikes and trailers were sold for commercial use in 2023, with 95 percent featuring electric drive support. Cargo trailers are becoming an increasingly important part of the market, with around 12,000 units sold.

    Nicolas Schüte, the lead author of the study from Wildau University of Applied Sciences, underscores the long-term potential of cargo bikes for commercial purposes: “The use of cargo bikes is not just a passing trend; it’s a sustainable concept with vast potential. We’re seeing an expanding range of applications, from mobile coffee bars to outpatient care, that can benefit from bike logistics.“

    Bicycle logistics: A key contributor to climate protection

    The report highlights the significant impact of bicycle logistics on climate protection. In 2023, cargo bikes covered around eight million kilometres, resulting in a reduction of approximately 2,100 tons of CO2 emissions. The survey also indicates that bicycle logistics significantly improves road safety, with no serious injuries or traffic fatalities reported since the survey’s inception. Martin Schmidt, another RLVD board member, addresses concerns about the safety of cargo bikes and trailers: “The negative headlines surrounding cargo bike tests are often misleading and taken out of context. Our daily operations demonstrate that these vehicles are indeed safe.“

    The full 2024 industry report is available here.

  4. E-bike ownership in Germany reaches record high

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    Source: SAZ Bike

    The energy supplier Eon has conducted a survey on the rising popularity of e-bikes. According to their findings, nearly a quarter of the population now owns an e-bike, with a notable increase among younger individuals.

    “Electric bike popularity is hitting new heights. Currently, one in four people in Germany owns an electric bike, the highest since our first survey in 2020,” states Jens Michael Peters, Managing Director of Energy Solutions at Eon Energie Deutschland.

    The survey reveals that 24.7 percent of Germans own an electric bicycle, up from 23.3 percent in 2023 and 15.2 percent in 2020. E-bike ownership has grown significantly among 18- to 29-year-olds, rising from 13.8 percent in 2023 to 17.5 percent. The highest ownership rates are among people aged 50 to 64 (27.4 percent) and those over 65 (27.7 percent).

    Regional differences

    When looking at the federal states, Lower Saxony leads with 32.6 percent of residents owning an e-bike, followed by Baden-Württemberg (27.4 percent), Bavaria (26.4 percent), Schleswig-Holstein (26.2 percent), and North Rhine-Westphalia (26 percent). Emsland and Bentheim counties top the list nationwide, with 47.3 percent ownership each, followed by Leer (42.6 percent), Wittmund (41.8 percent), and Aurich (41 percent). Eon provides a detailed visualization of these regional results.

    Sustainabilities role in purchasing and charging

    Around 40.7 percent of e-bike owners use green electricity for charging, and 28.8 percent of potential buyers are considering switching to a green electricity tariff. Additionally, 21.5 percent of e-bike owners chose their bikes for sustainability reasons, like reduced emissions compared to cars. Among e-bike models, city e-bikes are the most popular (37.3 percent), followed by trekking e-bikes (26.4 percent) and e-mountain bikes (15.9 percent).

    A popular means of transport for holidays and commuting

    E-bikes are also popular for holidays and commuting. In the past year, 12.5 percent of Germans used an e-bike while on holiday, with nine percent using their own and 3.5 percent renting locally. Looking ahead, 36.3 percent are considering using an e-bike on their next holiday, especially among 18- to 29-year-olds (46.1 percent). Additionally, 25 percent of Germans are contemplating a multi-day e-bike trip.

    For commuting, 6.8 percent of employed individuals regularly use e-bikes, and 34.5 percent are interested in leasing a company bike to save on purchase costs. Already, 13.2 percent of employed 18- to 29-year-olds use an employer-provided e-bike option.

  5. Global micromobility market predicted to be worth $250 billion by 2035

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    Source: ZAG Daily

    According to McKinsey and Zag Daily, the global micromobility market is anticipated to reach $520 billion by 2035. This projection marks a substantial increase of $360 billion from its current value and $180 billion from McKinsey’s previous estimate for 2030.

    The unveiling of McKinsey’s findings precedes a panel discussion titled ‘McKinsey’s Latest Micromobility Market Sizing and Consumer Insights,’ scheduled to be hosted by Associate Partner Anja Huber and Expert Darius Scurtu at the Micromobility Europe expo in Amsterdam.

    “The main underlying drivers for our predictions on the global micromobility market are regulation and consumer behaviour,” Darius Scurtu from the McKinsey Center for Future Mobility said.

    “We expect that cities and countries will continue to support micromobility to reach their climate targets as one of many “sustainable” modes, and thus further invest in micromobility infrastructure, provide purchase subsidies, or partner with private micromobility operators.

    “We also see rising consumer interest to integrate micromobility into their everyday lives, since modes such as e-bikes allow for longer trips and more use cases, and since micromobility will often become the cheaper and more convenient mode of travel compared to private cars, particularly in inner cities.”

    Market dynamics

    Currently, the top five European countries collectively command nearly 50% of the European micromobility market, totalling a value pool of $29 billion. Among these leading markets, Germany, France, and the UK claim the top spots. McKinsey defines value pools as encompassing one-time vehicle sales along with downstream revenues such as aftermarket services and maintenance.

    Attributing the dominance of these markets to factors like population size, pricing of micromobility vehicles, and existing bicycle infrastructure, McKinsey predicts market consolidation over the next three years, with slower uptake compared to initial forecasts due to subdued consumer demand.

    E-bikes and consumer preferences

    McKinsey’s research also reveals that e-bikes presently constitute nearly 40% of Europe’s micromobility market, valued at approximately $22 billion. This segment is projected to grow at a rate of 13% annually, reaching $110 billion by 2035. The increasing preference for e-bikes is evident from consumers’ willingness to spend 9% more on their next bicycle purchase, driven by factors like convenience and expanding use cases.

    Darius emphasized the versatility of e-bikes, which cater to various needs effortlessly, making them more appealing to consumers compared to conventional bikes or other micromobility options. Their Mobility Consumer Survey from 2024 indicates that a majority of e-bike owners use their vehicles for everyday commuting, underscoring its popularity among global consumers.

  6. CoMo Bike Share Annual Reports, UK and Scotland

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    Source: CoMoUK

    The CoMoUK annual Bike Share Report (released for the UK and Scotland) provides key insight into understanding the performance and impacts of the UK’s bike share schemes.

    The 8th annual report provides new insights into the impact of bike share schemes, with CoMoUK highlighting “It provides new evidence for the positive environmental, economic and social effects of bike share schemes on individuals and communities. More than two thirds of respondents reported an increase in their trips by bike. This will be supported by greater access to e-bikes. E-bikes now outnumber conventional pedal bikes in the fleets of UK bike share schemes. 57% of the approximate 25 million hires per year, (between September 2022 and September 2023), were made with e-bikes.”

    Key findings

    1. Bike sharing motivates people to take up cycling.

    UK (left), Scotland (right)

    2. Bike share incentivises more cycling journeys.

    UK (left), Scotland (right)

    3. Bike share increases levels of physical activity.

    UK (left), Scotland (right)

    4. Bike share reduces Carbon emissions

    UK (left), Scotland (right)

    Click here to access the UK’s full report.

    Click here to access Scotland’s full report.

  7. Multiscope E-bike Monitor: The latest updates in the e-bike, e-scooter and LEV market

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    Source: Multiscope

    Multiscope has launched the fourth edition of its E-bike Monitor, a comprehensive study focusing on electric bicycles, electric scooters, and other light electric vehicles (LEVs) within the Netherlands. This report offers insights into various aspects of the market, encompassing providers, insurance, maintenance, usage patterns, and user satisfaction levels.

    What can you expect?

    The study delves into the market landscape, addressing over 50 pertinent research inquiries. Key questions explored include the size of the Dutch market for e-bikes, e-scooters, and LEVs, expenditure trends on these vehicles, market expansion dynamics, and average prices for both new and used units. Additionally, the report identifies major providers and insurers, along with user satisfaction levels for different service providers.

    The E-bike Monitor holds relevance for all Dutch organizations and businesses directly or indirectly associated with e-bikes, e-scooters, and LEVs. This encompasses roles in development, sales, consultation, maintenance, and insurance services related to these products.

    The report covers numerous providers such as Amslod, Batavus, Cortina, Cube, Flyer, Gazelle, Giant, Koga, Sparta, Stella, Trek, and Vogue Bike, as well as insurers like Allianz, ANWB, Centraal Beheer, ENRA, FBTO, Interpolis, Kingpolis, Unigarant, and Univé.

    For further information, please see the website, table of contents, and brand list.

    Key findings

    • Ownership of e-bikes, e-scooters, and LEVs is stagnating
    • There’s a difference between online and offline purchase prices
    • Used city bikes are significantly cheaper
    • There are different market leaders in online and offline insurance

  8. Global micromobility market to be worth $340 billion by 2030

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    Source: ZAG Daily

    According to a recent report by McKinsey, the global micromobility market is projected to grow to $340 billion by 2030, a significant increase from approximately $160 billion in 2022. Europe is expected to contribute the largest portion of this value, with an estimated $140 billion by 2030, up from $60 billion in 2022.

    Kersten Heineke, Co-Leader for Future Mobility at McKinsey Center, emphasized “We believe that regulation is the key market driver for micromobility, next to macroeconomic developments such as population and GDP, consumer behaviour and new emerging technologies,”

    “Almost 60% of metropolises in the EU and US support micromobility through different forms of investment schemes, infrastructure projects or urban vehicle access restrictions. Within these, we have particularly seen European cities and countries as frontrunners, which in turn is driving the market development.“

    The surge in market value is primarily fueled by the increasing popularity of e-bikes, which offer a wider range of applications compared to e-scooters, including cargo transport, and boast a better total cost of ownership than e-mopeds. Government subsidies targeting e-bicycles and growing interest from employers, particularly in Germany, are further accelerating this trend.

    Heineke added, “Additionally, we currently see government subsidies specifically targeting e-bicycles, and also employers increasingly see the electric bicycle as a good alternative to the car when it comes to corporate leasing schemes, particularly in Germany.”

    McKinsey plans to provide an updated assessment of market size at the upcoming Micromobility Industries conference in June.

  9. Fluctuo European Index Annual Review out now

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    Source: Fluctuo

    The latest report analyses 115 European cities as well as the entire European market on shared mobility. 2023 was the year of transition in the industry, with lay-offs, mergers and acquisitions dominating the news in operators pursuit towards profitability. We dive into some of the highlights below.

    European Market

    The aftermath of the Paris scooter ban wasn’t as severe as initially feared, it did instil a sense of unease. Major cities like Rome, Berlin, and Brussels significantly reduced the number of scooter operators and vehicles. At a European level, there’s been a tightening of regulations imposed by cities.

    Following significant fundraising between 2018 and 2021, operators encountered challenges securing additional funding. Consequently, they’ve had to adopt frugal practices, meticulously managing costs, raising prices, exiting unprofitable markets, and implementing layoffs. Nevertheless, they’ve begun to introduce new offerings, with shared bikes gaining prominence.

    These efforts are yielding results. Dockless bike usage surged by over 50% in 2023, surpassing scooters that dominated the market from 2019 to 2022. Station-based bikes and free-floating cars are also experiencing robust growth.

    Some operators secured their immediate future through mergers (such as ShareNow and Free2Move, TIER and Dott), while others, like Reby, Superpedestrian, and Cityscoot, succumbed.

    Economic viability remains central to discussions in 2024. Will revenue from end-users suffice for profitability, or will public funding be necessary to bridge the gap, akin to the majority of station-based bike services?

    “Our projections for ridership and revenue in 2024 are optimistic,” asserts Julien Chamussy, CEO of Fluctuo. “The exit of certain operators and increased tender calls will pave the way for European champions. While there may be reduced competition, the financial stability and operational control of remaining players will facilitate the continued growth of shared mobility services, benefiting European cities and their residents.

    Ryder Cup of shared mobility

    Europe continues to dominate the shared mobility market compared to North America, with a fleet size almost three times that of North America.

    Car sharing

    Car sharing continues to grow across the board, with rentals increasing by 39% and fleet size increasing by 25%, with the fastest growing markets in Germany, Belgium, Netherlands, Norway, and Denmark.

    The full report can be downloaded here.

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