Source: Nieuws Fietsberaad

The Dutch government is looking for practical solutions that its municipalities can implement to encourage more usage of bicycles as a sustainable transportation mode

Tour de Force is a governmental organisation that aims to make the Netherlands more bicycle friendly, and is looking to increase the number of kilometers travelled by bicycle in the Netherlands by 20% over the next ten years.

It is currently putting together an extensive list of bicycle encouragement schemes that are “on the shelf” and can be easily implemented or purchased, and is inviting the public to contribute to this list.

Tour de Force wants the schemes to focus on different target groups, with insight into their effectiveness. It has listed the following examples:

• Reward campaigns: Stimulate bike use with virtual or tangible rewards.
• Cycling lessons: Helping new cyclists get started with practical instructions.
• E-bike trial campaigns: Let people experience for themselves the experience of riding an e-bike.
• Balance bike campaigns: Encourage children to learn to cycle in a fun way.
• Fat tire race: Organise exciting races for the younger generation.
• Bicycle bag challenge: Challenge shoppers to use a bicycle for doing their shopping.
• Bicycle swarm: Create a social cycling group for extra motivation.

Tour de Force is inviting ideas to be sent to info@tourdeforce.nl.