Source: Saz Bike

Insurance company and LEVA-EU member Laka, and Dutch bicycle manufacturer Tenways, are entering into a partnership.

As part of this partnership, Tenways customers have the opportunity to request a quote for Laka insurance when purchasing online, and can add Laka insurance to their shopping cart when purchasing a Tenways e-bike. Once the purchase is complete, they will receive an email invitation to activate their new insurance. Along with the built-in GPS and motion detection feature on Tenways’ CGO009 e-bike, this shows Laka and Tenways’ commitment to stopping bicycle thieves and protecting cyclists.

The partnership with Tenways complements Laka’s existing network of micromobility brands across Europe such as Gazelle, Riese & Mueller and Decathlon. Tobias Taupitz, CEO of Laka, says of the partnership with Tenways: “It’s great that Tenways is joining us. We are excited to see how the partnership develops and expands into more territories. Laka looks forward to working with Tenways to provide customers with a seamless shopping experience and differentiated service”.

Byron Aub, Subscription Business Manager at Tenways, adds: “Our mission at Tenways is to provide our customers with reliable, stylish and fun e-bikes. Partnering with Laka allows us to offer an additional layer of safety and peace of mind, ensuring our customers are protected every step of their ride. Together, we are committed to a greener, more sustainable world while providing exceptional value and support”.