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QWIC kicks off 2026 with new CEO and product line

19/12/2025

2 minutes

Source: Nieuwsfiets

LEVA-EU Member QWIC has announced Steven Uitentuis as its new CEO and announced their appearance at Velofollies 2026, where they will present brand-new models, segments and range-wide updates.

The e-bike designer and manufacturer has already kicked off the new year, announcing that Steven Uitentuis has joined the company as QWIC’s new CEO. Steven brings extensive experience in the mobility and technology sectors, combined with a strong entrepreneurial background. In a LinkedIn post welcoming the new CEO, QWIC wrote:

“As we continue to strengthen our organisation and enhance our service and dealer support, Steven will play a key role in driving our strategy forward. His return to the cycling industry comes at a pivotal moment, as QWIC gets ready to launch new models and introduce Bosch technology into the line-up. We are confident that under his leadership, QWIC will continue to innovate and deliver e-bikes that combine personal style, riding pleasure, and smart technology – staying true to our belief that everyone should be able to ride their style.”

The company also announced their appearance at Velofollies 2026 in Belgium this January, where they will formally launch new e-bike models, introduce a new segment, and announce several updates across their existing range.

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