Source: SAZ Bike

The German bike leasing company Jobrad has unveiled a new range of service packages aimed at enhancing customer flexibility and strengthening support for specialist bicycle retailers. The company has also announced the extension of its successful “Pro Cargo Bike” (Pro Lastenrad) initiative until the end of 2026, continuing its commitment to promoting sustainable, cargo-based mobility.

New tiered service model

In response to growing demand and the increasing diversity of leased bicycles, Jobrad has introduced a three-tiered service model: Basic, Comfort, and Unlimited. This structure allows for tailored services based on the type and usage of bicycles, including a clear distinction between standard bikes, e-bikes, and (e-)cargo bikes.

Details of the different packages are as follows:

• The Basic package includes three routine inspections over the standard three-year lease period.
• The Comfort package adds a defined repair budget for typical wear and tear.
• The Unlimited package covers all wear-and-tear-related repairs without any cost limit, including battery replacement – a particularly valuable feature for e-bike and cargo bike users.

Budgets are adjusted based on the type of vehicle, with special provisions for e-cargo bikes, reflecting the higher maintenance demands of this growing segment.

Cargo bike incentives extended and expanded

Jobrad’s Pro Cargo Bike initiative, launched in 2023, has already facilitated the purchase of approximately 13,000 cargo bikes with over €3 million in subsidies distributed. This program will now be integrated into the new service model and extended until 2026, with funding made a permanent part of Jobrad’s offering.

Under the revised model, retailers selling cargo bikes in combination with a Jobrad service package will benefit from an annual inspection fee of €180—totaling €540 over three years. Jobrad describes this as the highest compensation in the company bike leasing market. Additionally, a one-time subsidy of €230 will be granted for qualifying cargo bike sales completed by the end of 2026, provided they are paired with Jobrad’s “Inspection” or “Full Service” packages.

Retailer support and market transparency

Developed in close cooperation with Jobrad’s specialist retailer network, which has already performed over 400,000 services as of 2024, the new service structure is designed to streamline processes and increase transparency. The company aims to reduce the operational burden on partners while ensuring customers receive consistent and comprehensive support.

Jobrad CEO Florian Baur emphasized the company’s focus is on a clear goal of providing “tailored solutions for every type of use, increased security, and a targeted strengthening of specialist retailers.”

Existing employer clients retain the flexibility to choose between legacy and new packages or define custom subsidy structures. New customers, however, will automatically be enrolled under the new service model, while maintaining freedom in configuring additional support options.