Cowboy is a Belgian startup that is developing innovative electric bikes for urban riders. Cowboy’s main goal is to improve urban mobility and take commuters to their destination in a more enjoyable, sustainable and efficient manner.
Founded in 2017 by entrepreneurs Adrien Roose, Karim Slaoui and Tanguy Goretti, Cowboy is headquartered in Brussels, Belgium. Cowboy is the winner of the Eurobike 2017, the Red-Dot bicycle design award 2018 and the Red-Dot “Best of the Best” award for the Cowboy 2.
With traffic congestion plaguing metropolitan areas, electric bikes are proving to be the fastest means of transportation, beating cars and ground public transport. Cowboy’s vision is to elevate the daily commute to the next level in terms of speed, comfort and freedom of movement around the city. Cowboy enhances the riding experience by unifying intelligent technology, delightful design and meticulous customer service.
In April 2019, Cowboy launched its second model, the Cowboy 2, and introduced it to 8 additional countries (Germany, France, the Netherlands, Luxembourg, Austria, Italy, Spain and the United Kingdom). In June 2020, Cowboy unveiled its third generation electric bike.
In July 2020, Cowboy raised €23 Million from international investors (including Exor Seeds, the early stage investment arm of Exor, Isomer Capital, Future Positive Capital and Index Ventures) in the Series B round. Cowboy plans to recruit 30+ new talent in the next six months, scale operations, and expand its footprint across Europe through its Test Ride and Mobile Service networks.
We are looking for a Director of E-Commerce to lead our digital acquisition efforts and progress leads cost effectively towards conversion. This person will be responsible for all our online media and sales, overseeing the strategy and execution of campaigns on different markets. You will be building and leading an agency based team of analysts and performance marketeers to drive initiatives, seek funnel efficiencies and ultimately contribute to deliver on our ambitious revenue and contribution margin targets.
To that end, you will be the voice and owner of the website, working closely with the creative, product marketing and software engineering teams to develop and deliver an exceptional user and customer experience. Leading to an industry high conversion rate.
The ideal candidate has a player/coach mindset and a roll-up-your-sleeves style to thrive in an entrepreneurial, high-growth environment. This person will demonstrate creativity, drive, energy and a strong bias for action. S/he will lead by example and will have a reputation for driving positive change. Further, s/he will be a team player and team builder and excel at collaborating, partnering and influencing decision making at all levels of the organization.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.