Area Sales Lead DACH SUPER73 – Amsterdam (NL)

Area Sales Lead – Amsterdam Based 

Born from the desire to inspire and create adventure and community, SUPER73 is an American lifestyle adventure brand fusing motorcycle heritage and youth culture. We are a group of adventurers, creators, builders, thinkers, innovators, dreamers, and most importantly, doers who believe that the whole of our efforts far outweighs the sum of our parts. This is not for the faint of heart. We work hard, we move fast, and we are on a mission. For us, this is not a job, and this is an opportunity to fuse passion with a career and compete in a newly emerging global industry. If you believe that you can contribute to our team, we’d love to talk to you.

The Area sales manager DACH is responsible for all sales and business development for SUPER73 in Germany, Austria, and Switzerland. The position is based in our Amsterdam Head office and reporting to the Sales Lead EMEA. Its primary focus is to build the B2B business in the market by managing and opening accounts and sales agencies where necessary. Beyond the B2B focus, the position also advises on and executes stimulation of D2C sales and advises on activations supporting the brand and direct sales. It is a strategic position that needs to absorb and provide market information for the sales, marketing, and logistics departments and contribute to building strategy for the particular markets and channels. This position is tasked with: 

Building the market

  • Responsibility for sales activities within Germany, Austria & Switzerland,
  • Supporting, managing, and building all Sales and account relationships in the DACH market, including the active acquisition of new customers to achieve sales and brand objectives.
  • Responsibility for achieving bottom-line sales and business development objectives in the target market. Sales revenue goals, margins, network development for sales, service, and brand positioning. 
  • Recruiting and managing sales agencies for specific regions and channels in cooperation with EU sales managers.
  • Identifying, planning, and managing Super73 brand experiences in the market. 

Planning and Strategy

  • Building and executing strategic business development plan for the DACH territory in line with the Super73 objectives.
  • Generating, inputting, and following through fulfillment of all orders within the territory in cooperation with the sales support team
  • Planning and forecasting on a country, channel account, and product-level
  • Editing of market analyses and regular reports to the sales lead EMEA and other departments.

Creating and maintaining demand

  • This position is responsible for building structure to provide a seamless premium consumer experience for every Super73 customer throughout the product lifecycle by providing technical training and advice to store clients and educate them to comply with the Super73 technical service processes.
  • Organization and leading of events like product training and test events in cooperation with the events department. Both with retail partners or as direct DEMO/ BRAND events to drive D2C revenue. 
  • Being the interface between the Supersquad, our community of riders in the region, and the event team.
  • Identifying, planning, and executing marketing and brand activations on- and offline to increase brand awareness and direct sales through rapid ROI in the B2B and DTC channels.

Your skills

  • 5+ years of Sales and brand-building experience in the bike, tech or lifestyle industry, or related environment
  • Knowledge of the bike and lifestyle industry as well as a good network
  • Experience in building and managing key accounts and sales channels 
  • Motivation and passion for making a significant difference
  • Flexibility; strong ability to advertise and sell products; positive and confident attitude
  • Entrepreneurial and independent thinker and proactive problem solver
  • Language skills: native German and fluent English (both written and spoken)
  • Based in Amsterdam with the willingness to travel regularly within the territory.  

For more information, go to SUPER73.com


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