LEVA Europe

CAKE Wins Red Dot Design Award 2020

LEVA-EU member CAKE  becomes a two-time winner of this esteemed award, receiving honors for the performance-oriented Kalk in 2019 and the utility-focused model, Ösa, in 2020.

CAKE, the Swedish manufacturer of lightweight electric motorcycles, announced that its utility-focused motorbike and scooter, Ösa, has been named as a recipient of the 2020 Red Dot Design Award. This is the second time CAKE has received this renowned award in the Car and Motorcycle category. The performance-oriented model Kalk won at its debut in 2019. For the 2020 award, CAKE is pleased to see their utility motorbike and scooter platform Ösa winning as well!

The distinction of the Red Dot has become established internationally as one of the most prestigious seals of quality for design. The Red Dot Jury comprises some 40 international experts who test, discuss, and evaluate each entry individually, live and on-site. The jury only awards products that feature an outstanding design.

“Given all that is taking place in the world right now with the rise of this horrible pandemic, now is not the time for asinine celebration. But we must say that we are incredibly honored to be recognized by the Red Dot Jury,” says Stefan Ytterborn, CEO & Founder of CAKE. “Like everyone on the Red Dot team, we are a bunch of colleagues and associated vendors, manufacturers, and partners, looking beyond now, crossing our fingers that the light will come sooner than later to our current hardships. And this award gives each of us every bit of extra energy to do just that. To borrow from the Hamiltons, ‘Through!’”

Daan van Dieren

Daan is a policy officer for LEVA-EU

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Daan van Dieren

Daan is a policy officer for LEVA-EU

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